Marketsmith Inc.


"Having collaborated closely with Monica and the MSI Agency since my tenure at Tumi, I can attest to the exceptional caliber of their strategic prowess and unwavering commitment to growth. Throughout our journey together, spanning various businesses, I had the privilege of serving on the MSI Board of Directors during a period of remarkable expansion. As a marketing executive, CEO, colleague, and friend, I've witnessed firsthand the unparalleled impact of MSI's data-driven strategies on business outcomes. In an ever-evolving landscape where challenges arise and competition intensifies, MSI's steadfast dedication to its partners remains resolute. Their proprietary approach to data and relentless focus on growth set them apart. Through both triumphs and trials, the MSI team and its leadership have consistently demonstrated reliability, resilience, and an unwavering commitment to excellence. They are not just a company; they are the trusted allies you want by your side."
Wendee Lunt
"We turned to Marketsmith because we knew their team could help us achieve an ambitious goal. Not only were we expanding the Lovesac brand to new markets and customers, but we wanted to invest more in media. Marketsmith rose to the challenge because their media mix modeling strategy drove significant sales growth. They did this while increasing ROI on marketing spend and keeping our customer acquisition costs consistent. At Lovesac, we pride ourselves on being a disruptor in the home furnishing industry, and the Marketsmith team is a big part of the reason we are doing things differently."
Pat Santangelo
SVP of Brand Management, Lovesac
"In a world that gets noisier every day, listening has never been more important or more difficult, especially when trying to solve a client's problem. Listening at times feels like a lost art. MSI is skillful listener".
Michael Moran
"My experiences with Marketsmith at GameChanger and Lovesac have been outstanding. They played a pivotal role in getting our performance marketing initiatives off to a flying start, delivering remarkable results that surpassed our expectations. Their collaborative approach in aligning with our business objectives and creating strategic test-and-learn agendas was commendable. I particularly appreciated their willingness to go the extra mile by developing customized analytics dashboards tailored to our specific business needs. Marketsmith is not just an agency but a trusted partner dedicated to driving brand growth and success."
Eric Allen
Senior Director, Performance Marketing
"I cannot speak highly enough of the exceptional service provided by Marketsmith. Their expertise in media buying and analytics was utterly transformative for our business during my time at SharkNinja from 2008 to 2013. Under their guidance and strategic approach, our revenue skyrocketed from $250 million to an astounding $1.3 billion. What truly sets Marketsmith apart is their unwavering commitment to delivering results. Their precise understanding of our target audience, coupled with their innovative marketing strategies, propelled our growth beyond our wildest expectations. Furthermore, their analytics capabilities were instrumental in optimizing our campaigns and maximizing our ROI. Through comprehensive data analysis and actionable insights, they consistently fine-tuned our marketing efforts, ensuring every media dollar spent yielded significant returns. Not only did Marketsmith help us achieve remarkable revenue growth, but they also played a pivotal role in enhancing our profitability. By increasing our EBITDA by a staggering multiple of 7, they demonstrated their ability to drive sustainable financial success. Beyond their exceptional proficiency in media buying, marketing and analytics, the team at Marketsmith was a pleasure to work with. Their professionalism, 24x7, 365 dedication, and genuine passion for our success made them an invaluable partner. In conclusion, I wholeheartedly endorse Marketsmith to any business seeking to elevate their marketing strategies, drive substantial revenue growth, and achieve unparalleled success. Their proven track record of delivering outstanding results speaks volumes about their capabilities and commitment to excellence."
Mike Fabrico
"Our team at MSI was an extension of the Lovesac team. Each person was dedicated and invested in our business and worked tirelessly in helping us achieve success."
Sue Beckett
SVP of Digital Marketing & eCommerce, Lovesac

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