Marketsmith Inc.

Tag: Education

  • Higher Education Needs A Full-Funnel Approach To Thrive

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    HIGHER EDU NEEDS A FULL-FUNNEL APPROACH TO THRIVE We know that higher education marketing is no different than any direct-to-consumer approach. The current higher education landscape is the most competitive in history. With institutions adding flexible learning options, affordable programs, and certificates; prospective students have more options than ever before. Due to this flexibility, there…

  • Authentic Storytelling is the Future of Higher Education Marketing

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    Authentic Storytelling is the Future of Higher Education Marketing As higher education becomes increasingly more competitive, institutions are turning to the power of authentic storytelling to connect with prospective students. Generic, one-size-fits-all marketing campaigns which have been the norm for decades are slowly fading away. Making the Connection Today’s successful universities and colleges are embracing…

  • The Importance of Mental Health Awareness Month

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    THE IMPORTANCE OF MENTAL HEALTH AWARENESS As Mental Health Awareness Month unfolds, it’s essential to reflect on its significance. Established in 1949, the observance of May as Mental Health Awareness Month aims to spotlight the vital role mental health plays in our lives and honor the journey of recovery from mental illness. At Marketsmith, we’re…