Marketsmith Inc.

FULL-FUNNEL MARKETING
STRATEGY

RESULTS DRIVEN.
BRAND AMPLIFYING.

Marketsmith increases your overall ROI on every marketing dollar you spend. As with any good investment, you expect short and long-term results. We combine traditional media campaigns and performance-focused marketing to grow your brand equity, awareness, consumer sentiment and, ultimately, improve returns.

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How We Do It

Every week, multi-level, professional experience guides the planning and execution of our approaches to ensure your rapid growth and attainment of your goals. On an hourly basis, Marketsmith uses our expertise and data to guide your marketing plan and media optimization. At MSI, we blend the best of the old and new—combining modern approaches and applying tried and true historical trend lines to an ever-changing media landscape. Our patented approach to data warehousing and algorithms has been honed for decades and proven to produce the results you expect and deserve. Join the many brands that have found success with our boutique's hands-on team.
fullfunnel_border-min

How We Do It

Every week, multi-level, professional experience guides the planning and execution of our approaches to ensure your rapid growth and attainment of your goals. On an hourly basis, Marketsmith uses our expertise and data to guide your marketing plan and media optimization. At MSI, we blend the best of the old and new—combining modern approaches and applying tried and true historical trend lines to an ever-changing media landscape. Our patented approach to data warehousing and algorithms has been honed for decades and proven to produce the results you expect and deserve. Join the many brands that have found success with our boutique's hands-on team.
Media-Driven Key Performance Indicator (KPI) Forecasting: Marketsmith uses your data to link media KPIs to business growth, so we can focus marketing campaigns on the customer touchpoints most closely tied to buying decisions. Connecting KPIs between channels and funnel stages to results, such as conversions or leads, shows you the real impact of MSI‘s strategies and ensures we always present the right messages to your customers.
Research-Informed Media Strategy: Your campaign begins with research, benchmarking, and strategy. We’ll analyze elements such as your marketplace positioning, target audience, and geographic footprint to assess areas of opportunity. This data-driven approach shows how funnel initiatives impact each other and the optimal media mix to find and impact your target audience, and confirms which of your metrics matter the most. Using well-informed media models means we spend your money on the right marketing that drives results.
Media Data Visualization and Analysis: Marketsmith’s industry-best technology guarantees optimal performance of brand and consumer campaigns and makes ROI a certainty, not an educated guess. We continuously monitor your results in MarketsmithIQ, a tool built on patented attribution algorithms that provides a 360-degree, real-time view of all media channels in one clear dashboard. When opportunities arise, MSI makes prompt, proactive changes to improve your results.
Media Planning and Buying: Once we know how to reach your customers most effectively, we negotiate and activate across all media channels. We have an in-house team of subject matter experts that have built lasting relationships directly with our vendor partners and are hands on the keyword across all major social and digital platforms.
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TV & Video
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Paid Social
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Radio & Audio
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Out-of-Home (OOH)
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Print
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Display
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Search Engine Marketing (SEM)
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We Know New Jersey

As an agency rooted in New Jersey for 25 years, we are embedded into the fabric of this state. Our team of marketing strategists and subject matter experts have years of media relationships under their belts and are constantly educating themselves on the latest and greatest in the New Jersey media landscape. We purchase more media than any other agency in New Jersey and consistently meet our clients’ goals to educate, engage and create behavioral change across a diverse marketing landscape.
knowNK_border-2-min

We Know New Jersey

As an agency rooted in New Jersey for 25 years, we are embedded into the fabric of this state. Our team of marketing strategists and subject matter experts have years of media relationships under their belts and are constantly educating themselves on the latest and greatest in the New Jersey media landscape. We purchase more media than any other agency in New Jersey and consistently meet our clients’ goals to educate, engage and create behavioral change across a diverse marketing landscape.

Our Partners

Want to grow your brand?
Join Marketsmith today!