Why Ad Account Transparency Is Key for Clients
Agencies and clients need to trust each other in the [...]
Agencies and clients need to trust each other in the [...]
We are thrilled to announce that Marketsmith has been named [...]
Generation Alpha (or Gen Alpha), born between 2010 and 2025, [...]
May is Asian American and Pacific Islander (AAPI) Heritage Month. [...]
In today's world, where digital marketing and advertising dominate the [...]
TikTok is creating a frenzy in Congress, which could expand [...]
Networking is an essential part of doing business. Although most [...]
Did you know that AI writing tools can help you create [...]
Over the past few years, artificial intelligence (AI) has slowly [...]
There are many ways that businesses collect customer information. With [...]
As we head into the early few weeks of 2023, [...]
For most brands, Pinterest isn’t the first platform that comes [...]
As we venture into 2023, it’s time to start developing [...]
Remember the days of fighting the effects of tryptophan to [...]
For many people, Halloween marks the true beginning of Fall; [...]
Michael Renna, President and CEO of South Jersey Industries, [...]
Have you ever gone to search for something in Google, [...]
Attribution is likely something you’ve heard about in the last [...]
Tumblr gained most of its popularity in 2011 as a [...]
Cineworld, owner of Regal Cinemas and the second-largest cinema chain [...]
The NFL made headlines recently by naming its first- ever [...]
Twitter has been around since 2006 – can you believe [...]
Buy Now Pay Later (BNPL), once exclusive to high ticket [...]
Did you know that strategists predict voice shopping will grow [...]
This past week, Marketsmith was awarded once again by its [...]
The Economic Impact Inflation is skyrocketing – there’s no question [...]
I recently had the opportunity to join Adweek’s Elevate Hispanic [...]
Since being founded in the 1990s, Amazon has grown exponentially [...]
It’s more important than ever that app-based advertisers optimize their [...]
Discover Who’s in It and Why It Matters Chances are [...]
As marketers, we know that a business is worth nothing [...]
The more times change, the more they stay the same. [...]
The key to being a successful marketer is developing brand [...]
Juneteenth is an opportunity for Americans to celebrate the end [...]
The LGBTQ community is one of the most influential demographics [...]
Finding and marketing to your target audience is not always [...]
In-Game Advertising: What Is the Value? While TV is traditionally [...]
Did you know that as of 2021, there are somewhere [...]
Last week I had the pleasure of speaking with Barbara [...]
Asian American and Pacific Islander Heritage Month (as of 2009, [...]
One of the biggest parts of being a good marketer [...]
More and more companies are embracing the Metaverse, which, simply [...]
As Adweek promised, “We’ve entered a new chapter in social [...]
All marketers know that personalization is a powerful way to [...]
Consumers are becoming more privacy aware, and as a result, [...]
Marketsmith Inc. announced today that it has been honored in [...]
Marketsmith's CEO and Founder, Monica C. Smith, was a guest [...]
Legal cannabis sales in the United States are projected to [...]
Have you heard of the “halo effect”? It’s a social [...]
What if there was a place where people could interact [...]