Valentina has been with Marketsmith for just over a year, but has been in the Media and Advertising space for 12 years now. She has spent her career at varied agencies, most recently coming from Publicis in NYC working on the Citi account. She has buying experience in diverse media channels including Traditional Radio, TV, Print and Digital/Social, with exposure to OOH media buying as well. During her time at MSI, she has been leading strategy, planning and activation with the media team across all media channels. In her spare time, she enjoys spending time with her family and training in martial arts with her husband and 3-year-old son!