Over the past few years, Ed has immersed himself in the world of business intelligence, learning best practices in data modeling and visualization in order to create modern, sophisticated yet user-friendly dashboards and solutions. Ed has been a part of the Marketsmith family for the six years since he graduated from Rutgers University with a background in business and environmental economics. His work connects the technological prowess of our development team with the knowledge base of our marketing subject matter experts to provide real-time updates on campaign performance. When he's not pushing the perceived boundaries of what is possible within business intelligence solutions, Ed is a student of art, spending his spare time in various creative efforts, including music. He considers himself an empath at heart and desires one day to be in a position to effectively change the lives of the less fortunate and oppressed.