We’re a growth engine

Because simply being a marketing agency is no longer enough. Solution-based, problem-solving and ever evolving, we create enduring value for DTC and B2B brands by opening up and growing marketing channels. Our patented AI offerings, informed by human intelligence, allow us to act with agility and empathy.

We take on clients who know who they are, who they aspire to be, and what they want – with the confidence to merge with a partner who will make them exceptional. Growth is absolute – for ourselves and for our clients.

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Monica C. Smith
Monica C. SmithChief Executive Officer, Founder
Rob Bochicchio
Rob BochicchioPresident
Carina Pologruto
Carina PologrutoChief Innovation Officer
Rachel Schulties
Rachel SchultiesChief Operating Officer

We’re Engaged

They say it’s called “work” and not “fun” for a reason, but thankfully the two aren’t mutually exclusive. Our employee groups ensure that team members not only stay involved with each other and the company through exciting activities, they also provide opportunities to enrich minds and broaden perspectives. These groups are outward representations of how we, as a company, hold ourselves accountable for living our core values and mission.


John Canlas, President

Employee Action Committee

The EAC enriches and advances company culture through special events like Trivia Night and our annual holiday party, physical and mental wellness programs, and Town Hall meetings. The committee also publishes a monthly newsletter.

EAC President, John Canlas


Edmichael Clarke, President

Diversity Equity Inclusion Intersectionality Committee

The DEII fosters an open dialogue within the company to help create ways to continue to elevate leaders, create more internships and diversify our team. DEII also sponsors interactive events like Q&A sessions, Trivia Night and guest speakers.

DEII President, Ed Clarke


Erin Kelly, Leader

New Employee Welcome Group

The NEW Group is a hub for new teammates to get to know each other, learn about the company and exchange ideas. It sponsors regular activities to facilitate social interaction between all team members in a fun and relaxed atmosphere.

NEW Group Leader, Erin Kelly


Certified WBENC Five U.S. Patents & One U.S. Patent Pending New Jersey State WBE & SBE Cerified NGLCC Certified New York State Division of Minority and Women's Business Development The Port Authority of NY & NJ Pennsylvania Department of General Services New Jersey Sustainable Business Registry


National Etailing and Mailing Organization of America American Marketing Association NJ LGBT Chamber TechUnited NJAWBO New Jersey Association of Women Business Owners New Jersey Utilities Association New Jersey Business  & Industry Association New Jersey Chamber of Commerce African American Chamber of Commerce

We’re good people who do good things

Our growth mindset goes beyond business and brands. There is an understanding among each one of us that we have the power and responsibility to help our local and global communities grow stronger, healthier, more resilient and happier through our professional skills and personal talents. Because we can.


#MSIOOO: We are so excited for @Lovesac's newest launch. Can't wait to see what else they have in store! #LovesacStealthCouch #ClientNews ...

It’s time to demystify Reddit for marketing. Discover how the social news aggregation site helps companies understand and engage new target audiences.


#reddit #marketing #media #blog

Join us in doing our part to feed our neighbors! We are proud to partner with @TabletoTable to raise money for their annual Bag a Lunch, Help a Bunch campaign. Click the link in our bio for more information. For every $1 donated, 10 meals are provided to our neighbors in need. Thank you for your support! #BagaLunch2021 #foodrescue #feedingneighborstogether ...

MSI's very own, Rob Bochicchio, is a panelist in @Centriply's upcoming webinar on 10/26. Tune in to listen in as the panel of luminaries representing all corners of the media industry debate what might happen if Nielsen, with its 70-year run as *the* definer of an entire ~$720 billion industry and arbiter of “winners and losers”—simply went away.


Did you know that M&Ms candies were born in Newark, NJ? Mars Inc. has been doing it right for the past 80 years. From one NJ powerhouse to another, Happy National M&M's Day! Everyone treat yourself today 😀 @mmschocolate

#NationalMMsDay #MandMs #MandM #mmschocolate #chocolate #TreatYourself #NJ #njstrong

This pandemic has had a huge impact on retail, leading to a rise in e-commerce. Implementing a digital transformation strategy is even more important since online shopping has become the new norm. Read more about post-pandemic retail shifts in our recent blog!


#COVID19 #Pandemic #Retail #Blog

Make a commitment to take one everyday essential and consciously choose a women-owned brand instead. Through increased mindful consumerism, we can make a measurable impact on women-owned businesses.


@buywomenowned - WBENC#BuyWomenOwned #Campaign #BusinessWomen #womeninbusiness #womeninbiz

National Hispanic Heritage Month is the period from September 15 to October 15 recognizing the contributions and influence of Hispanic Americans to the history, culture, and achievements of the United States. As we celebrate Hispanic Heritage Month, we invite you to take a look at some perspective, and data, from the Latinx community. Read more about Hispanic Heritage Month in our recent blog!


#HispanicHeritageMonth #Latinx

We're proud to be a sponsor of the 2021 @propelify Innovation Festival! Join us in-person, October 6, for FREE with our code MarketsmithPropels for networking, inspiration, & innovation. #letsPropel


Marketsmith was fortunate enough to join New Jersey Utilities Association's 106th annual conference on September 9th, 2021. Read up on New Jersey’s Utilities and their role in efficiency in our recent blog!


#Energy #NJUA #Utilities

Marketsmith is proud to support @momshelpingmomsfoundation at their recent diaper drive. Learn how you can help and truly make a difference in child’s life.


#DiaperDrive #Moms #teamMSI

Want to know how @bluemercury used CRM data and an updated ecommerce presence to improve experience? Read our latest blog to find out how we helped them build their brand loyalty!

LINK: https://zurl.co/DrHQ

#BrandLoyalty #Marketing #CRM #data #client #ecommerce

We are delighted to announce that our CEO, Monica C. Smith, is the recipient of the 2021 @NJBIA Caren Franzini Leadership Award; the award honors the legacy of the longtime chief executive of the New Jersey Economic Development Authority, who worked with seven governors, from 1994 to 2012, to promote entrepreneurship and economic growth, particularly in New Jersey’s largest cities.


#teamMSI #NJ #womeninbusiness #businesswomen #entrepreneur

CLIENT NEWS ALERT! @Lovesac officially launches their Mobile Concierge, where a mobile Lovesac branded truck will be available in select markets. The consumer can schedule private appointments on the site to receive their very own product demo and experience the products at the comfort of their own home.

Check it out at https://zcu.io/NUyk

#Lovesac #ClientNews #teamMSI

Marketsmith's CEO & Founder, Monica C. Smith, is featured in #NewJerseyBusinessMagazine 's New Jersey Women in Business: Profiles and tips from successful executives

Check it out here:

#NJ #businesswoman #womeninbusiness #womeninbiz #teamMSI