We’re a growth engine

Because simply being a marketing agency is no longer enough. Solution-based, problem-solving and ever evolving, we create enduring value for DTC and B2B brands by opening up and growing marketing channels. Our patented AI offerings, informed by human intelligence, allow us to act with agility and empathy.

We take on clients who know who they are, who they aspire to be, and what they want – with the confidence to merge with a partner who will make them exceptional. Growth is absolute – for ourselves and for our clients.

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Monica C. Smith
Monica C. SmithChief Executive Officer, Founder
Rob Bochicchio
Rob BochicchioPresident
Nasir Michael
Nasir MichaelChief Financial Officer
Carina Pologruto
Carina PologrutoChief Innovation Officer
Rachel Schulties
Rachel SchultiesChief Operating Officer

We’re Engaged

They say it’s called “work” and not “fun” for a reason, but thankfully the two aren’t mutually exclusive. Our employee groups ensure that team members not only stay involved with each other and the company through exciting activities, they also provide opportunities to enrich minds and broaden perspectives. These groups are outward representations of how we, as a company, hold ourselves accountable for living our core values and mission.


John Canlas, President

Employee Action Committee

The EAC enriches and advances company culture through special events like Trivia Night and our annual holiday party, physical and mental wellness programs, and Town Hall meetings. The committee also publishes a monthly newsletter.

EAC President, John Canlas


Edmichael Clarke, President

Diversity Equity Inclusion Intersectionality Committee

The DEII fosters an open dialogue within the company to help create ways to continue to elevate leaders, create more internships and diversify our team. DEII also sponsors interactive events like Q&A sessions, Trivia Night and guest speakers.

DEII President, Ed Clarke


Erin Kelly, Leader

New Employee Welcome Group

The NEW Group is a hub for new teammates to get to know each other, learn about the company and exchange ideas. It sponsors regular activities to facilitate social interaction between all team members in a fun and relaxed atmosphere.

NEW Group Leader, Erin Kelly


Certified WBENC Five U.S. Patents & One U.S. Patent Pending New Jersey State WBE & SBE Cerified NGLCC Certified New York State Division of Minority and Women's Business Development The Port Authority of NY & NJ Pennsylvania Department of General Services New Jersey Sustainable Business Registry


National Etailing and Mailing Organization of America American Marketing Association NJ LGBT Chamber TechUnited NJAWBO New Jersey Association of Women Business Owners New Jersey Utilities Association New Jersey Business  & Industry Association New Jersey Chamber of Commerce African American Chamber of Commerce

We’re good people who do good things

Our growth mindset goes beyond business and brands. There is an understanding among each one of us that we have the power and responsibility to help our local and global communities grow stronger, healthier, more resilient and happier through our professional skills and personal talents. Because we can.


Want to know how @bluemercury used CRM data and an updated ecommerce presence to improve experience? Read our latest blog to find out how we helped them build their brand loyalty!

LINK: https://zurl.co/DrHQ

#BrandLoyalty #Marketing #CRM #data #client #ecommerce

We are delighted to announce that our CEO, Monica C. Smith, is the recipient of the 2021 @NJBIA Caren Franzini Leadership Award; the award honors the legacy of the longtime chief executive of the New Jersey Economic Development Authority, who worked with seven governors, from 1994 to 2012, to promote entrepreneurship and economic growth, particularly in New Jersey’s largest cities.


#teamMSI #NJ #womeninbusiness #businesswomen #entrepreneur

CLIENT NEWS ALERT! @Lovesac officially launches their Mobile Concierge, where a mobile Lovesac branded truck will be available in select markets. The consumer can schedule private appointments on the site to receive their very own product demo and experience the products at the comfort of their own home.

Check it out at https://zcu.io/NUyk

#Lovesac #ClientNews #teamMSI

Marketsmith's CEO & Founder, Monica C. Smith, is featured in @New Jersey Business Magazine 's New Jersey Women in Business: Profiles and tips from successful executives

Check it out here:

#NJ #businesswoman #womeninbusiness #womeninbiz #teamMSI


Sam is our VP of Media. She oversees our media team and takes the lead in #MediaStrategy and activation of our #clients campaigns to drive overall business performance

Ijeoma is our Sr. Omnichannel Planner. She plans media buys across different clients on the local level

Join Sam & Ijeoma in Getting Social Webinar and learn about the impact of social media in #Marketing

Register here for the Women Business Leaders Forum taking place THIS WEEK on SEPT 22-24! https://zcu.io/77Mn


Join us in the 2021 Women Business Leaders Forum hosted by @njbia

The leaders of Marketsmith are excited to contribute to New Jersey's Largest Professional Women's Conference:
Rachel Schulties, COO
Carina Pologruto, CIO
Samantha Foy, VP Media
Ijeoma Eze, Sr Omnichannel Media Planner

REGISTER HERE: https://zcu.io/Dd5y

#NJBIA #NJ #NJWomen #NJDiversity #conference #businesswoman #womeninbusiness #womeninbiz

We love supporting our clients when they do great things for the community @therealpondguy For more information, check out our recent blog!

Follow up on this SCHOLARSHIP OPPORTUNITY here:

#Scholarship #EntrepreneurMajor #BioMajor #Biology

More Digital Privacy For You: Apple's most recent operating system update features NEW privacy options that will shift how brand strategies to maximize prospect engagement. #iOS15 #brandstrategy #digitalprivacy #consumerprivacy


Read up on Marketsmith's newest addition to the team: Joe Sharp EVP, Brand Strategy as he partners with Carina Pologruto, Chief Innovation Officer, in growing existing teams focused in strategy, insights, and research.


#teamMSI #media #brandstrateg #research #NJpressrelease

The @NJ LGBT Chamber of Commerce is hosting a two-part roundtable series designed to engage and educate LGBT-, small-, minority-, women-, disability-, and veteran-owned businesses about available certifications to drive more equitable access into corporate and government procurement streams.

Our founder, Monica C. Smith is looking forward to joining the panel and supporting the NJ LGBT Chamber!

REGISTER HERE: https://zcu.io/2YPm

#LGBT #smallbusinesses #minorityowned #womenowned #disabilityowned #veteranowned

Apple's upcoming #iOS15 is a game changer for email open rates as marketers will be blocked from viewing which Apple Mail users are opening marketing emails. Follow up on how Marketsmith is taking the end of open rates as an open opportunity.

#AppleNews #iOSupdate #OpenRates


Marketsmith's media activation strategy has been impacted by growth rates in NJ and changes in the American population. Check out our recent blog on how #census2020 is changing the way people are buying mass media in our diversifying nation.

#NJnews #medianews #growthrates #population #diversity #census


We want to take the time to highlight our client, Freedom Mortgage Corporation, for their great success in this year’s Rucksacks to Backpacks Campaign. The annual event raised $93,000 to provide back-to-school supplies for thousands of military children across the country. We are very grateful for our business partnership with Freedom Mortgage, and are happy to help in continuing to support local military families! ...