


<?xml version="1.0" encoding="UTF-8"?>
<rss version="2.0"
	xmlns:content="http://purl.org/rss/1.0/modules/content/"
	xmlns:wfw="http://wellformedweb.org/CommentAPI/"
	xmlns:dc="http://purl.org/dc/elements/1.1/"
	xmlns:atom="http://www.w3.org/2005/Atom"
	xmlns:sy="http://purl.org/rss/1.0/modules/syndication/"
	xmlns:slash="http://purl.org/rss/1.0/modules/slash/"
	>

<channel>
	<title>Marketsmith, Inc &#187; strategic marketing</title>
	<atom:link href="http://www.marketsmithinc.com/tag/strategic-marketing/feed/" rel="self" type="application/rss+xml" />
	<link>http://www.marketsmithinc.com</link>
	<description>Every Company Needs a Marketsmith</description>
	<lastBuildDate>Thu, 09 Feb 2012 21:22:36 +0000</lastBuildDate>
	<language>en</language>
	<sy:updatePeriod>hourly</sy:updatePeriod>
	<sy:updateFrequency>1</sy:updateFrequency>
	<generator>http://wordpress.org/?v=3.2.1</generator>
		<item>
		<title>Marketsmith Selected by Spa and Beauty Brand for Strategic Marketing Insight</title>
		<link>http://www.marketsmithinc.com/2010/06/marketsmith-selected-by-spa-and-beauty-brand-for-strategic-marketing-insight/</link>
		<comments>http://www.marketsmithinc.com/2010/06/marketsmith-selected-by-spa-and-beauty-brand-for-strategic-marketing-insight/#comments</comments>
		<pubDate>Tue, 01 Jun 2010 13:03:46 +0000</pubDate>
		<dc:creator>Marketsmith</dc:creator>
				<category><![CDATA[News]]></category>
		<category><![CDATA[What's New]]></category>
		<category><![CDATA[brand management]]></category>
		<category><![CDATA[direct marketing]]></category>
		<category><![CDATA[direct marketing consultant]]></category>
		<category><![CDATA[strategic marketing]]></category>

		<guid isPermaLink="false">http://www.marketsmithinc.com/?p=995</guid>
		<description><![CDATA[Beauty brand that sells through spas and online turned to Marketsmith for understanding its buyer profile and how to translate that information into an expanded direct to consumer program. Marketsmith provided an in depth look at the company&#8217;s buyers for the Board of Directors to help guide the strategy that will drive new direct initiatives. [...]]]></description>
		<wfw:commentRss>http://www.marketsmithinc.com/2010/06/marketsmith-selected-by-spa-and-beauty-brand-for-strategic-marketing-insight/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Improve DRTV Media Buying Efficiency with our latest Powertool:  Inventory Tier Reporting</title>
		<link>http://www.marketsmithinc.com/2010/01/improve-drtv-media-buying-efficiency-marketsmith-powertool-inventory-tier-reporting/</link>
		<comments>http://www.marketsmithinc.com/2010/01/improve-drtv-media-buying-efficiency-marketsmith-powertool-inventory-tier-reporting/#comments</comments>
		<pubDate>Sat, 30 Jan 2010 01:20:40 +0000</pubDate>
		<dc:creator>Marketsmith</dc:creator>
				<category><![CDATA[DRTV]]></category>
		<category><![CDATA[News]]></category>
		<category><![CDATA[What's New]]></category>
		<category><![CDATA[buying strategy]]></category>
		<category><![CDATA[DRTV inventory reporting]]></category>
		<category><![CDATA[media buying efficiency]]></category>
		<category><![CDATA[strategic marketing]]></category>
		<category><![CDATA[strategic marketing analysis]]></category>

		<guid isPermaLink="false">http://www.marketsmithinc.com/blog/?p=976</guid>
		<description><![CDATA[Inventory Tier Report: Improving Media Buying Efficiency Problem: DRTV companies are paying millions for media time. Inefficient buying is costly. And not knowing if your buys are inefficient is even more costly. Solution: Marketsmith’s Inventory Tier Reports provide a real time buying solution which allows a company to have sight of relevant information at the [...]]]></description>
		<wfw:commentRss>http://www.marketsmithinc.com/2010/01/improve-drtv-media-buying-efficiency-marketsmith-powertool-inventory-tier-reporting/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>A Letter From Monica C. Smith</title>
		<link>http://www.marketsmithinc.com/2008/04/a-letter-from-monica-c-smith-4/</link>
		<comments>http://www.marketsmithinc.com/2008/04/a-letter-from-monica-c-smith-4/#comments</comments>
		<pubDate>Wed, 02 Apr 2008 17:46:59 +0000</pubDate>
		<dc:creator>Marketsmith</dc:creator>
				<category><![CDATA[Letters From Monica C Smith]]></category>
		<category><![CDATA[News]]></category>
		<category><![CDATA[Newsletter Articles]]></category>
		<category><![CDATA[brand building]]></category>
		<category><![CDATA[brand marketing]]></category>
		<category><![CDATA[business strategy]]></category>
		<category><![CDATA[corporate strategy]]></category>
		<category><![CDATA[marketing consultant]]></category>
		<category><![CDATA[marketing strategy]]></category>
		<category><![CDATA[Marketsmith]]></category>
		<category><![CDATA[Monica C Smith]]></category>
		<category><![CDATA[multichannel amrketing]]></category>
		<category><![CDATA[strategic marketing]]></category>

		<guid isPermaLink="false">http://www.marketsmithinc.com/blog/?p=413</guid>
		<description><![CDATA[A LETTER FROM MONICA C. SMITH In the 90&#8242;s as I was getting my sea legs in this industry. Both the industry as a whole and my career were being challenged by a major change in postal regulation and an increase in merger/buy out activity (not unlike today). I was also still developing my understanding [...]]]></description>
		<wfw:commentRss>http://www.marketsmithinc.com/2008/04/a-letter-from-monica-c-smith-4/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Marketsmith is Growing</title>
		<link>http://www.marketsmithinc.com/2006/06/marketsmith-is-growing/</link>
		<comments>http://www.marketsmithinc.com/2006/06/marketsmith-is-growing/#comments</comments>
		<pubDate>Sun, 04 Jun 2006 19:16:44 +0000</pubDate>
		<dc:creator>Marketsmith</dc:creator>
				<category><![CDATA[News]]></category>
		<category><![CDATA[catalog marketing]]></category>
		<category><![CDATA[database marketing]]></category>
		<category><![CDATA[Marketsmith]]></category>
		<category><![CDATA[multichannel marketing]]></category>
		<category><![CDATA[strategic marketing]]></category>

		<guid isPermaLink="false">http://www.marketsmithinc.com/blog/?p=175</guid>
		<description><![CDATA[MARKETSMITH IS GROWING!! Montclair, NJ Marketsmith, Inc. is expanding to serve our clients better. We are moving to larger offices and increasing our client service staff. We have hired two new Client Service Directors, Sarah Roberts and Jonathan Brand, and a Strategic Marketing Associate, Sherif Fanous (see Marketsmith Team for more details). We are a [...]]]></description>
		<wfw:commentRss>http://www.marketsmithinc.com/2006/06/marketsmith-is-growing/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
	</channel>
</rss>

