News

There’s always something new happening at Marketsmith, from the talks our employees give at global conferences to the latest good works our people have done for their communities. We encourage you to join us on social media and never miss what’s happening in our hallways.

 

Tag Name : Marketsmith

23

Aug

By Monica C. Smith, Founder and CEO of Marketsmith Inc. Like most of us, I’ve spent the past two weeks watching the Olympics.  And not just on my TV – the Olympics seem to be everywhere!  For example, I visited Google one morning to do a search and ended up watching their animated logo turned […]

04

Aug

  By: Anne Picone, General Manager at Marketsmith, Inc.   The core mission at Marketsmith is to do great work so we can do good things. This is our inclusive mission – for everyone, from our new hires to our Executive Team.   For while it’s important for our executives to be great leaders and managers, we […]

02

Aug

By: Monica C. Smith, Founder and CEO at Marketsmith, Inc. Featured in NJBIZ, The Diversity Issue, August 1, 2016 There is a phrase printed in foot-high letters on a wall at Marketsmith Inc.: “We do great work to do good things.” Those words express a belief shared by every member of the Marketsmith team: Working to make […]

07

Jun

By Monica C. Smith, Founder and CEO, Marketsmith, Inc. “In the great scheme of things, what matters is not how long you live, but why you live, and what you stand for.” – Paul Watson, Environmental Activist Last month, I had the honor to be the keynote speaker at the 4th Annual National Conference for Women […]

15

Jan

Play Up, or Don’t Play At All President and CEO of the Marketplace Group of Companies, Monica C. Smith outlined a vision to move forward in the New Year at the annual Employee Summit, held at the Marketplace offices on January 14. The theme for the summit, “Play Up or Don’t Play At All” focused […]

05

Feb

Marketsmith, Inc., is pleased to announce the appointment of Nicole Malino to the position of VP, Digital & Brand Marketing. Within this role, Malino will be leading the existing digital team as well as expanding the digital business practices within the agency. Her responsibilities will comprise the planning and execution of omni-channel campaigns including but […]

11

Dec

Research and creative are far closer friends than most people believe. Dial Testing is one of the surefire ways to determine your Direct Response infomercial or short form’s effectiveness in speaking to your target and generating a response. They say “there’s someone for everyone” and when it comes to analyzing creative viewership and content performance, […]

02

Dec

Marketsmith, Inc.’s Monica C. Smith Earns Direct Response Marketing Alliance (DRMA) 2013 Member of the Year Award Nomination The Direct Response Marketing Alliance and Response Magazine have announced their 10 nominees for the third annual DRMA Member of the Year award, and Marketsmith, Inc. CEO Monica C. Smith is on the list! John Yarrington, the […]

25

Nov

We at Marketsmith, Inc. would like to express a big Thank You to Cannella Response Television, LLC for the full-page shout out in the latest issue of Response Magazine! All companies are focused on their own performance, but it is not every business that takes the time to congratulate other players who are making waves […]

25

Nov

We at Marketsmith, Inc. would like to express our sincerest thanks to the people at Target and Staples for their kind donations to the 2013 Camden Street School Thanksgiving dinner! The children and families of Camden Street School have a very special place in our hearts, and we cherish every opportunity we get to put […]

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