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	<title>Marketsmith, Inc &#187; marketsmith inc</title>
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	<link>http://www.marketsmithinc.com</link>
	<description>Every Company Needs a Marketsmith</description>
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		<title>Questioning Nike Values</title>
		<link>http://www.marketsmithinc.com/2011/07/questioning-nike-values/</link>
		<comments>http://www.marketsmithinc.com/2011/07/questioning-nike-values/#comments</comments>
		<pubDate>Fri, 08 Jul 2011 22:53:06 +0000</pubDate>
		<dc:creator>Monica C Smith</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[advertising]]></category>
		<category><![CDATA[career]]></category>
		<category><![CDATA[marketing strategy]]></category>
		<category><![CDATA[marketsmith inc]]></category>

		<guid isPermaLink="false">http://www.marketsmithinc.com/?p=1466</guid>
		<description><![CDATA[<img src="http://www.marketsmithinc.com/wp-content/uploads/2010/12/marketsmith-search.jpg" alt="" title="marketsmith-search" width="90" class="alignleft size-full wp-image-1065" />When I was in college I wanted to be so many different things.  But as I got older and realized that law school or an advanced degree would be elusive, I knew I wanted to go into advertising. ]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Marketsmith on the Move</title>
		<link>http://www.marketsmithinc.com/2011/06/marketsmith-on-the-move/</link>
		<comments>http://www.marketsmithinc.com/2011/06/marketsmith-on-the-move/#comments</comments>
		<pubDate>Thu, 16 Jun 2011 14:17:02 +0000</pubDate>
		<dc:creator>Marketsmith</dc:creator>
				<category><![CDATA[Newsletter Articles]]></category>
		<category><![CDATA[Marketsmith]]></category>
		<category><![CDATA[marketsmith inc]]></category>
		<category><![CDATA[Marketsmith news]]></category>
		<category><![CDATA[marketsmith startegy]]></category>

		<guid isPermaLink="false">http://www.marketsmithinc.com/?p=1437</guid>
		<description><![CDATA[We are moving to a state of the art facility by the end of the month. The space is big and bold and reflects our achievements and our aspirations. We are very excited. Marketsmith is definitely on the move. We are taking on new staff and allowing our employees to flourish in the services we [...]]]></description>
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		<title>Marketsmith&#8217;s Carina Pologruto one of DMNews&#8217; Thirty Under 30, The best and brightest young direct marketers</title>
		<link>http://www.marketsmithinc.com/2011/05/marketsmiths-carina-pologruto-one-of-dmnews-thirty-under-30-the-best-and-brightest-young-direct-marketers/</link>
		<comments>http://www.marketsmithinc.com/2011/05/marketsmiths-carina-pologruto-one-of-dmnews-thirty-under-30-the-best-and-brightest-young-direct-marketers/#comments</comments>
		<pubDate>Mon, 02 May 2011 14:34:33 +0000</pubDate>
		<dc:creator>Marketsmith</dc:creator>
				<category><![CDATA[News]]></category>
		<category><![CDATA[What's New]]></category>
		<category><![CDATA[Carina Pologruto]]></category>
		<category><![CDATA[Client Services Director]]></category>
		<category><![CDATA[direct marketing]]></category>
		<category><![CDATA[Marketsmith]]></category>
		<category><![CDATA[marketsmith inc]]></category>
		<category><![CDATA[multichannel marketing]]></category>
		<category><![CDATA[multichannel marketing strategy]]></category>

		<guid isPermaLink="false">http://www.marketsmithinc.com/?p=1334</guid>
		<description><![CDATA[Carina Pologruto, Director Client Services extraordinaire, has been selected as one of the brightest and most ambitious young talents in direct marketing as part of the annual Direct Marketing News&#8216; Thirty Under 30 feature which honors the superstars of the next generation of direct marketers. “It is more than just being proud to have Carina [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>New Challenges for Matchbacks in 2010</title>
		<link>http://www.marketsmithinc.com/2010/01/new-challenges-for-matchbacks-in-2010/</link>
		<comments>http://www.marketsmithinc.com/2010/01/new-challenges-for-matchbacks-in-2010/#comments</comments>
		<pubDate>Tue, 05 Jan 2010 14:26:26 +0000</pubDate>
		<dc:creator>Marketsmith</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[News]]></category>
		<category><![CDATA[Newsletter Articles]]></category>
		<category><![CDATA[2010 marketing]]></category>
		<category><![CDATA[All About ROI Magazine]]></category>
		<category><![CDATA[catalog consultants]]></category>
		<category><![CDATA[circulation planning]]></category>
		<category><![CDATA[database marketing]]></category>
		<category><![CDATA[Direct Marketing Consultants]]></category>
		<category><![CDATA[integrated marketing]]></category>
		<category><![CDATA[marketing strategy]]></category>
		<category><![CDATA[marketsmith inc]]></category>
		<category><![CDATA[matchbacks]]></category>
		<category><![CDATA[media planning]]></category>
		<category><![CDATA[online marketing]]></category>
		<category><![CDATA[outsourced marketing]]></category>
		<category><![CDATA[paid search analysis]]></category>
		<category><![CDATA[Susan Pizzano]]></category>

		<guid isPermaLink="false">http://www.marketsmithinc.com/blog/?p=762</guid>
		<description><![CDATA[New Challenges for Matchbacks in 2010 Identifying the touchpoint that sparked a sale is more difficult than ever By Susan Pizzano Dec 1, 2009 This article first appeared in All About ROI, December 1, 2009 Matchbacks were once more science than art. When customers called or mailed in their orders, or bought in stores, accurately [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>What do Revamping your Website and Getting your Hair Cut have in Common?</title>
		<link>http://www.marketsmithinc.com/2009/12/revamping-website-hair-cut-online-marketing-strategy/</link>
		<comments>http://www.marketsmithinc.com/2009/12/revamping-website-hair-cut-online-marketing-strategy/#comments</comments>
		<pubDate>Tue, 15 Dec 2009 18:02:05 +0000</pubDate>
		<dc:creator>Marketsmith</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[Newsletter Articles]]></category>
		<category><![CDATA[brand]]></category>
		<category><![CDATA[brand building]]></category>
		<category><![CDATA[branding]]></category>
		<category><![CDATA[customer-friendly websites]]></category>
		<category><![CDATA[Direct Marketing Consultants]]></category>
		<category><![CDATA[finding a web developer]]></category>
		<category><![CDATA[integrated marketing]]></category>
		<category><![CDATA[marketsmith inc]]></category>
		<category><![CDATA[online marketing]]></category>
		<category><![CDATA[online marketing consultatns]]></category>
		<category><![CDATA[organic search]]></category>
		<category><![CDATA[SEO]]></category>
		<category><![CDATA[websire as a store-front]]></category>

		<guid isPermaLink="false">http://www.marketsmithinc.com/blog/?p=772</guid>
		<description><![CDATA[WHAT DO REVAMPING YOUR WEBSITE AND GETTING YOUR HAIR CUT HAVE IN COMMON? Your website is a retail window. Recognizing its importance, you want to give your site a fresh look. Or perhaps you have a new spin off; or you have decided to move to a new retail platform. So you have either hired [...]]]></description>
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		<title>Groundbreaking Direct Marketing meets Social Media</title>
		<link>http://www.marketsmithinc.com/2009/12/groundbreaking-direct-marketing-meets-social-media/</link>
		<comments>http://www.marketsmithinc.com/2009/12/groundbreaking-direct-marketing-meets-social-media/#comments</comments>
		<pubDate>Tue, 15 Dec 2009 17:57:44 +0000</pubDate>
		<dc:creator>Marketsmith</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[Newsletter Articles]]></category>
		<category><![CDATA[What's New]]></category>
		<category><![CDATA[brand]]></category>
		<category><![CDATA[brand building]]></category>
		<category><![CDATA[branding]]></category>
		<category><![CDATA[database marketing]]></category>
		<category><![CDATA[direct marketing]]></category>
		<category><![CDATA[direct marketing consutlants]]></category>
		<category><![CDATA[integrated marketing]]></category>
		<category><![CDATA[marketsmith inc]]></category>
		<category><![CDATA[online marketing]]></category>
		<category><![CDATA[online resources]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[social networking]]></category>
		<category><![CDATA[Tom Peterson]]></category>

		<guid isPermaLink="false">http://www.marketsmithinc.com/blog/?p=770</guid>
		<description><![CDATA[GROUNDBREAKING DIRECT MARKETING MEETS SOCIAL MEDIA As we all know, there is an explosion of media and contact methodologies today. Social media can no longer be ignored. But how do we understand the interaction of all consumer touch points and each one&#8217;s role in delivering the final sale. And, more importantly, how do we know [...]]]></description>
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		<item>
		<title>Marketsmith Improves SEO</title>
		<link>http://www.marketsmithinc.com/2009/12/organic-search-paid-search-analysis-decoder-ring/</link>
		<comments>http://www.marketsmithinc.com/2009/12/organic-search-paid-search-analysis-decoder-ring/#comments</comments>
		<pubDate>Tue, 15 Dec 2009 17:44:26 +0000</pubDate>
		<dc:creator>Marketsmith</dc:creator>
				<category><![CDATA[Newsletter Articles]]></category>
		<category><![CDATA[What's New]]></category>
		<category><![CDATA[integrates marketing]]></category>
		<category><![CDATA[marketsmith inc]]></category>
		<category><![CDATA[online marketing]]></category>
		<category><![CDATA[organic search]]></category>
		<category><![CDATA[paid search analysis]]></category>
		<category><![CDATA[search engine optimization audit]]></category>
		<category><![CDATA[SEO]]></category>
		<category><![CDATA[sightsmith]]></category>
		<category><![CDATA[web performance]]></category>

		<guid isPermaLink="false">http://www.marketsmithinc.com/blog/?p=767</guid>
		<description><![CDATA[YOU DON&#8217;T NEED A DECODER RING In the days before the Internet, there were decoder rings to unlock secret messages. Today it is online coding that can unlock new opportunities- incremental revenues, increased customer engagement, and improved website performance. We have all been watching web sales become an ever increasing percentage of multichannel marketing results. [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<item>
		<title>Letter from Monica C. Smith</title>
		<link>http://www.marketsmithinc.com/2009/12/letter-from-monica-c-smith/</link>
		<comments>http://www.marketsmithinc.com/2009/12/letter-from-monica-c-smith/#comments</comments>
		<pubDate>Tue, 15 Dec 2009 17:39:38 +0000</pubDate>
		<dc:creator>Marketsmith</dc:creator>
				<category><![CDATA[Letters From Monica C Smith]]></category>
		<category><![CDATA[Newsletter Articles]]></category>
		<category><![CDATA[catalog marketing]]></category>
		<category><![CDATA[database marketing]]></category>
		<category><![CDATA[Direct Marketing Consultants]]></category>
		<category><![CDATA[integrated marketing]]></category>
		<category><![CDATA[internet marketing]]></category>
		<category><![CDATA[marketing analytics]]></category>
		<category><![CDATA[marketing economy]]></category>
		<category><![CDATA[marketing strategy]]></category>
		<category><![CDATA[marketsmith inc]]></category>
		<category><![CDATA[media planning]]></category>
		<category><![CDATA[Monica C Smith]]></category>
		<category><![CDATA[online marketing]]></category>
		<category><![CDATA[performance marketing]]></category>
		<category><![CDATA[roi]]></category>

		<guid isPermaLink="false">http://www.marketsmithinc.com/blog/?p=765</guid>
		<description><![CDATA[Marketsmith celebrated 10 years in business this year. I realized the significance of this achievement when Time Magazine called this decade “The Decade from Hell.” But I have a slightly different take on it, I call it the “the Decade of the Fake,” which ended this past year. When I started Marketsmith, it was in [...]]]></description>
		<wfw:commentRss>http://www.marketsmithinc.com/2009/12/letter-from-monica-c-smith/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Please Join Us at the DMA Council Dinner</title>
		<link>http://www.marketsmithinc.com/2007/03/please-join-us-at-the-dma-council-dinner/</link>
		<comments>http://www.marketsmithinc.com/2007/03/please-join-us-at-the-dma-council-dinner/#comments</comments>
		<pubDate>Wed, 21 Mar 2007 21:41:05 +0000</pubDate>
		<dc:creator>Marketsmith</dc:creator>
				<category><![CDATA[News]]></category>
		<category><![CDATA[brand]]></category>
		<category><![CDATA[brand building]]></category>
		<category><![CDATA[brand marketing]]></category>
		<category><![CDATA[catalog marketing]]></category>
		<category><![CDATA[direct mail marketing]]></category>
		<category><![CDATA[email marketing]]></category>
		<category><![CDATA[internet marketing]]></category>
		<category><![CDATA[marketing consultant]]></category>
		<category><![CDATA[marketsmith inc]]></category>
		<category><![CDATA[multichannel marketing]]></category>

		<guid isPermaLink="false">http://www.marketsmithinc.com/blog/?p=230</guid>
		<description><![CDATA[PLEASE JOIN US AT THE DMA COUNCIL DINNER As you may know, I spent part of my career at The Mark Group where I was part of a remarkable team that re-launched the Boston Proper catalog. It was a great time in my professional life. I learned a lot and worked with some truly talented [...]]]></description>
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		<item>
		<title>Marketsmith Congratulates Its Many Clients and Other Fine Catalogers Earning a Place on Catalog Success&#8217; Top 200 List (Catalog Success)</title>
		<link>http://www.marketsmithinc.com/2007/03/marketsmith-congratulates-its-many-clients-and-other-fine-catalogers-earning-a-place-on-catalog-success-top-200-list-catalog-success/</link>
		<comments>http://www.marketsmithinc.com/2007/03/marketsmith-congratulates-its-many-clients-and-other-fine-catalogers-earning-a-place-on-catalog-success-top-200-list-catalog-success/#comments</comments>
		<pubDate>Thu, 01 Mar 2007 21:32:22 +0000</pubDate>
		<dc:creator>Marketsmith</dc:creator>
				<category><![CDATA[News]]></category>
		<category><![CDATA[housefile growth]]></category>
		<category><![CDATA[marketsmith inc]]></category>
		<category><![CDATA[Top 200 lists]]></category>

		<guid isPermaLink="false">http://www.marketsmithinc.com/blog/?p=224</guid>
		<description><![CDATA[The Catalog Success 200 Catalog Success and Marketing INFORMATION Network® present the Fifth Annual Ranking of the Year’s Leading Catalogers as Measured by Housefile Growth Rates A cataloger’s lifeblood is its housefile. One can gauge most companies’ well-being by their sales, profit figures or EBITDA (earnings before interest, taxes, depreciation and amortization). But in the [...]]]></description>
		<wfw:commentRss>http://www.marketsmithinc.com/2007/03/marketsmith-congratulates-its-many-clients-and-other-fine-catalogers-earning-a-place-on-catalog-success-top-200-list-catalog-success/feed/</wfw:commentRss>
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