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	<title>Marketsmith, Inc &#187; marketing strategy</title>
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	<link>http://www.marketsmithinc.com</link>
	<description>Every Company Needs a Marketsmith</description>
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		<title>A Thin Line – But a Venue that Works</title>
		<link>http://www.marketsmithinc.com/2011/12/a-thin-line-%e2%80%93-but-a-venue-that-works/</link>
		<comments>http://www.marketsmithinc.com/2011/12/a-thin-line-%e2%80%93-but-a-venue-that-works/#comments</comments>
		<pubDate>Thu, 08 Dec 2011 19:23:06 +0000</pubDate>
		<dc:creator>Monica C Smith</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[marketing strategy]]></category>

		<guid isPermaLink="false">http://www.marketsmithinc.com/?p=1891</guid>
		<description><![CDATA[The Huffington Post featured an article alerting consumers that some products promoted on Morning Talk Shows are actually paid endorsements.  Product placement is a critical component to success, but there is a thin line to the “creep factor.”]]></description>
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		<title>Black Friday &#8211; Online vs. Offline Stores</title>
		<link>http://www.marketsmithinc.com/2011/11/black-friday-online-vs-offline-stores/</link>
		<comments>http://www.marketsmithinc.com/2011/11/black-friday-online-vs-offline-stores/#comments</comments>
		<pubDate>Wed, 23 Nov 2011 18:57:30 +0000</pubDate>
		<dc:creator>Marketsmith</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[Black Friday 2011]]></category>
		<category><![CDATA[Holiday 2011]]></category>
		<category><![CDATA[marketing strategy]]></category>
		<category><![CDATA[online retail marketing]]></category>
		<category><![CDATA[retail marketing]]></category>

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		<description><![CDATA[As the holiday season approaches, offline and online stores alike are preparing their special holiday savings sales for days like Black Friday in hopes to bring in more customers.]]></description>
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		<title>Marketsmith Talks &#8220;The Talk&#8221;</title>
		<link>http://www.marketsmithinc.com/2011/11/marketsmith-talks-the-talk/</link>
		<comments>http://www.marketsmithinc.com/2011/11/marketsmith-talks-the-talk/#comments</comments>
		<pubDate>Wed, 23 Nov 2011 17:25:11 +0000</pubDate>
		<dc:creator>Marketsmith</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[marketing strategy]]></category>

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		<description><![CDATA[Marketsmith talks the talk for our clients.  As part of integrating marketing initiatives across media, Marketsmith added product placements to the marketing mix. Shark’s Navigator LiftAway was featured on yesterday's episode of “The Talk”.]]></description>
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		<title>Marketsmith helps Major Museum and Publication grow Online Sales</title>
		<link>http://www.marketsmithinc.com/2011/10/marketsmith-helps-major-museum-and-publication-grow-online-sales/</link>
		<comments>http://www.marketsmithinc.com/2011/10/marketsmith-helps-major-museum-and-publication-grow-online-sales/#comments</comments>
		<pubDate>Wed, 26 Oct 2011 20:23:16 +0000</pubDate>
		<dc:creator>Marketsmith</dc:creator>
				<category><![CDATA[News]]></category>
		<category><![CDATA[What's New]]></category>
		<category><![CDATA[email strategy]]></category>
		<category><![CDATA[marketing strategy]]></category>

		<guid isPermaLink="false">http://www.marketsmithinc.com/?p=1804</guid>
		<description><![CDATA[Marketsmith has been engaged to help the magazine for the one of the largest museums in the US to increase its online reach through growing its email file. With weekly updates and feeds, the organization will be able to expand its outreach and customer base for its online store. Marketsmith has been growing the museum’s [...]]]></description>
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		<title>UK Powerhouse Retailer selects Marketsmith</title>
		<link>http://www.marketsmithinc.com/2011/09/uk-powerhouse-retailer-selects-marketsmith/</link>
		<comments>http://www.marketsmithinc.com/2011/09/uk-powerhouse-retailer-selects-marketsmith/#comments</comments>
		<pubDate>Fri, 16 Sep 2011 17:47:35 +0000</pubDate>
		<dc:creator>Marketsmith</dc:creator>
				<category><![CDATA[News]]></category>
		<category><![CDATA[What's New]]></category>
		<category><![CDATA[marketing strategy]]></category>
		<category><![CDATA[retail marketing]]></category>
		<category><![CDATA[target marketing]]></category>

		<guid isPermaLink="false">http://www.marketsmithinc.com/?p=1739</guid>
		<description><![CDATA[Major retailer in UK chose Marketsmith to perform market assessments, evaluating the competitive landscape.]]></description>
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		<title>Marketsmith Continues to Light Up Las Vegas at the ERA D2C Convention.</title>
		<link>http://www.marketsmithinc.com/2011/09/keeping-up-with-marketsmith-at-the-era-d2c-convention-2/</link>
		<comments>http://www.marketsmithinc.com/2011/09/keeping-up-with-marketsmith-at-the-era-d2c-convention-2/#comments</comments>
		<pubDate>Thu, 15 Sep 2011 15:30:56 +0000</pubDate>
		<dc:creator>Marketsmith</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[ERA]]></category>
		<category><![CDATA[marketing strategy]]></category>
		<category><![CDATA[Marketsmith]]></category>

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		<description><![CDATA[Wednesday at the ERA was filled with great meetings, discussions and introductions with Moulton Logistics Management, Access Development, TARGUSinfo and Dream Team Direct.]]></description>
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		<title>Marketsmith determines upside potential for Direct Response Beauty Merchant</title>
		<link>http://www.marketsmithinc.com/2011/09/marketsmith-determines-upside-potential-for-direct-response-beauty-merchant/</link>
		<comments>http://www.marketsmithinc.com/2011/09/marketsmith-determines-upside-potential-for-direct-response-beauty-merchant/#comments</comments>
		<pubDate>Thu, 15 Sep 2011 14:23:47 +0000</pubDate>
		<dc:creator>Marketsmith</dc:creator>
				<category><![CDATA[News]]></category>
		<category><![CDATA[What's New]]></category>
		<category><![CDATA[DRTV]]></category>
		<category><![CDATA[drtv marketing]]></category>
		<category><![CDATA[marketing strategy]]></category>
		<category><![CDATA[multichannel marketing]]></category>

		<guid isPermaLink="false">http://www.marketsmithinc.com/?p=1718</guid>
		<description><![CDATA[Niche DRTV marketer in the Beauty market asked Marketsmith to review its current performance to identify opportunities for growth through improved media and marketing strategy. ]]></description>
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		<title>Groupon Discount for Higher Education</title>
		<link>http://www.marketsmithinc.com/2011/09/groupon-discount-for-higher-education/</link>
		<comments>http://www.marketsmithinc.com/2011/09/groupon-discount-for-higher-education/#comments</comments>
		<pubDate>Tue, 06 Sep 2011 20:35:06 +0000</pubDate>
		<dc:creator>Dmitri Pestrikov</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[coupons]]></category>
		<category><![CDATA[email]]></category>
		<category><![CDATA[email marketing]]></category>
		<category><![CDATA[Groupon]]></category>
		<category><![CDATA[marketing strategy]]></category>

		<guid isPermaLink="false">http://www.marketsmithinc.com/?p=1697</guid>
		<description><![CDATA[A milestone has been reached in the US - the first ever volume discount coupon for higher education.]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Bose Steps Out with Direct Mail</title>
		<link>http://www.marketsmithinc.com/2011/08/bose-steps-out-with-direct-mail/</link>
		<comments>http://www.marketsmithinc.com/2011/08/bose-steps-out-with-direct-mail/#comments</comments>
		<pubDate>Tue, 30 Aug 2011 21:52:26 +0000</pubDate>
		<dc:creator>Monica C Smith</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[Offline Catalog/Direct Mail]]></category>
		<category><![CDATA[direct mail marketing]]></category>
		<category><![CDATA[direct mail strategy]]></category>
		<category><![CDATA[marketing strategy]]></category>
		<category><![CDATA[offline marketing]]></category>
		<category><![CDATA[retail marekting]]></category>

		<guid isPermaLink="false">http://www.marketsmithinc.com/?p=1683</guid>
		<description><![CDATA[Bose sent out a great direct mail piece last week.  The format drew me in immediately and the copy was strong and to the point. At first it appeared to be an awesome piece to reengage their clientele.  ]]></description>
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		<slash:comments>0</slash:comments>
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		<title>How Michael Scissons Keeps us Informed</title>
		<link>http://www.marketsmithinc.com/2011/08/how-michael-scissons-keeps-us-informed/</link>
		<comments>http://www.marketsmithinc.com/2011/08/how-michael-scissons-keeps-us-informed/#comments</comments>
		<pubDate>Fri, 19 Aug 2011 19:12:21 +0000</pubDate>
		<dc:creator>Monica C Smith</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[data]]></category>
		<category><![CDATA[Facebook]]></category>
		<category><![CDATA[marketing strategy]]></category>
		<category><![CDATA[Michael Scissons]]></category>
		<category><![CDATA[online resources]]></category>

		<guid isPermaLink="false">http://www.marketsmithinc.com/?p=1662</guid>
		<description><![CDATA[I read a lot.  And I agree with my brother Michael, who is passionate about getting information from not only many sources, but informed ones. ]]></description>
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