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		<title>Groundbreaking Direct Marketing meets Social Media</title>
		<link>http://www.marketsmithinc.com/2009/12/groundbreaking-direct-marketing-meets-social-media/</link>
		<comments>http://www.marketsmithinc.com/2009/12/groundbreaking-direct-marketing-meets-social-media/#comments</comments>
		<pubDate>Tue, 15 Dec 2009 17:57:44 +0000</pubDate>
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		<description><![CDATA[GROUNDBREAKING DIRECT MARKETING MEETS SOCIAL MEDIA As we all know, there is an explosion of media and contact methodologies today. Social media can no longer be ignored. But how do we understand the interaction of all consumer touch points and each one&#8217;s role in delivering the final sale. And, more importantly, how do we know [...]]]></description>
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