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	<title>Marketsmith, Inc &#187; customer-friendly websites</title>
	<atom:link href="http://www.marketsmithinc.com/tag/customer-friendly-websites/feed/" rel="self" type="application/rss+xml" />
	<link>http://www.marketsmithinc.com</link>
	<description>Every Company Needs a Marketsmith</description>
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		<title>Marketers Failing the Interactive Part of Interactive Marketing</title>
		<link>http://www.marketsmithinc.com/2011/04/marketers-failing-the-interactive-part-of-interactive-marketing/</link>
		<comments>http://www.marketsmithinc.com/2011/04/marketers-failing-the-interactive-part-of-interactive-marketing/#comments</comments>
		<pubDate>Fri, 08 Apr 2011 14:40:39 +0000</pubDate>
		<dc:creator>Wendy Holland</dc:creator>
				<category><![CDATA[Audits]]></category>
		<category><![CDATA[Blog]]></category>
		<category><![CDATA[Data Management]]></category>
		<category><![CDATA[Digital Marketing]]></category>
		<category><![CDATA[Offline Catalog/Direct Mail]]></category>
		<category><![CDATA[Retail]]></category>
		<category><![CDATA[brand experience]]></category>
		<category><![CDATA[brand strategy]]></category>
		<category><![CDATA[customer experience]]></category>
		<category><![CDATA[customer service]]></category>
		<category><![CDATA[customer-friendly websites]]></category>
		<category><![CDATA[integrated marketing]]></category>
		<category><![CDATA[integrated marketing strategy]]></category>
		<category><![CDATA[multichannel marketing]]></category>

		<guid isPermaLink="false">http://www.marketsmithinc.com/?p=1275</guid>
		<description><![CDATA[<img src="http://www.marketsmithinc.com/wp-content/uploads/2010/12/marketsmith-shopping.jpg" alt="Marketsmith Retail Marketing" title="Marketsmith Retail Marketing" width="90" class="alignleft size-full wp-image-1052" />According to a recent <a href="http://adage.com/article/cmo-strategy/marketers-failing-interactive-part-interactive-marketing/149711/">Forrester Study</a>, consumer expectations are not being met across most interactive marketing channels.  Per the study, many companies have small interactive marketing teams that are not integrated with the rest of the marketing efforts, creative, or production.  ]]></description>
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		<title>Mobile Apps Should Not Replace Mobile Websites</title>
		<link>http://www.marketsmithinc.com/2011/03/mobile-apps-should-not-replace-mobile-websites/</link>
		<comments>http://www.marketsmithinc.com/2011/03/mobile-apps-should-not-replace-mobile-websites/#comments</comments>
		<pubDate>Wed, 09 Mar 2011 19:52:22 +0000</pubDate>
		<dc:creator>Dmitri Pestrikov</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[Digital Marketing]]></category>
		<category><![CDATA[customer experience]]></category>
		<category><![CDATA[customer-friendly websites]]></category>
		<category><![CDATA[mobile app]]></category>
		<category><![CDATA[mobile customer service]]></category>
		<category><![CDATA[mobile marketing]]></category>
		<category><![CDATA[mobile media marketing]]></category>
		<category><![CDATA[mobile shopping]]></category>

		<guid isPermaLink="false">http://www.marketsmithinc.com/?p=1192</guid>
		<description><![CDATA[<img src="http://www.marketsmithinc.com/wp-content/uploads/2011/03/misscommunication.png" alt="Mobile Apps vs Mobile Friendly Website" title="Mobile Apps vs Mobile Friendly Website" width="90"  class="alignleft size-full wp-image-1193" />Back in December <a href="http://www.marketsmithinc.com/2010/11/mobile-browsing-effects-company-webpage-designs/">I wrote an article about Southwest Airlines</a> and how their innovative website approach to mobile users has put them ahead of the game. <a href="http://www.xkcd.com">Randall Munroe</a> drew this short cartoon strip showing satire behind other Brands’ lack of such innovation.]]></description>
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		<title>Mobile Browsing Effects Company Webpage Designs</title>
		<link>http://www.marketsmithinc.com/2010/11/mobile-browsing-effects-company-webpage-designs/</link>
		<comments>http://www.marketsmithinc.com/2010/11/mobile-browsing-effects-company-webpage-designs/#comments</comments>
		<pubDate>Fri, 19 Nov 2010 15:36:51 +0000</pubDate>
		<dc:creator>Dmitri Pestrikov</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[customer analytics]]></category>
		<category><![CDATA[customer experience]]></category>
		<category><![CDATA[customer-friendly websites]]></category>
		<category><![CDATA[mobile marketing]]></category>
		<category><![CDATA[mobile media]]></category>
		<category><![CDATA[online shopping]]></category>
		<category><![CDATA[Shoppersmith]]></category>
		<category><![CDATA[shopping experience]]></category>

		<guid isPermaLink="false">http://www.marketsmithinc.com/?p=1028</guid>
		<description><![CDATA[American Airlines had taken the lead in what I see as the new direction for corporate website design. (“American Airlines redesigns AA.com” by Alex Palmer, Direct Marketing News, November 16th, 2010) In the past there has always been a split between www.website.com and mobile.website.com. Mobile versions commonly abbreviated their information and functionality along with the [...]]]></description>
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		<title>What do Revamping your Website and Getting your Hair Cut have in Common?</title>
		<link>http://www.marketsmithinc.com/2009/12/revamping-website-hair-cut-online-marketing-strategy/</link>
		<comments>http://www.marketsmithinc.com/2009/12/revamping-website-hair-cut-online-marketing-strategy/#comments</comments>
		<pubDate>Tue, 15 Dec 2009 18:02:05 +0000</pubDate>
		<dc:creator>Marketsmith</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[Newsletter Articles]]></category>
		<category><![CDATA[brand]]></category>
		<category><![CDATA[brand building]]></category>
		<category><![CDATA[branding]]></category>
		<category><![CDATA[customer-friendly websites]]></category>
		<category><![CDATA[Direct Marketing Consultants]]></category>
		<category><![CDATA[finding a web developer]]></category>
		<category><![CDATA[integrated marketing]]></category>
		<category><![CDATA[marketsmith inc]]></category>
		<category><![CDATA[online marketing]]></category>
		<category><![CDATA[online marketing consultatns]]></category>
		<category><![CDATA[organic search]]></category>
		<category><![CDATA[SEO]]></category>
		<category><![CDATA[websire as a store-front]]></category>

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		<description><![CDATA[WHAT DO REVAMPING YOUR WEBSITE AND GETTING YOUR HAIR CUT HAVE IN COMMON? Your website is a retail window. Recognizing its importance, you want to give your site a fresh look. Or perhaps you have a new spin off; or you have decided to move to a new retail platform. So you have either hired [...]]]></description>
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