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	<title>Marketsmith, Inc &#187; catalog marketing</title>
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	<link>http://www.marketsmithinc.com</link>
	<description>Every Company Needs a Marketsmith</description>
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		<title>‘Tis the Season… the November Catalogs that Dazzled and Didn’t</title>
		<link>http://www.marketsmithinc.com/2011/12/%e2%80%98tis-the-season%e2%80%a6-the-november-catalogs-that-dazzled-and-didn%e2%80%99t/</link>
		<comments>http://www.marketsmithinc.com/2011/12/%e2%80%98tis-the-season%e2%80%a6-the-november-catalogs-that-dazzled-and-didn%e2%80%99t/#comments</comments>
		<pubDate>Mon, 12 Dec 2011 18:38:33 +0000</pubDate>
		<dc:creator>Marketsmith</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[catalog marketing]]></category>
		<category><![CDATA[Holiday 2011]]></category>
		<category><![CDATA[multichannel marketing]]></category>

		<guid isPermaLink="false">http://www.marketsmithinc.com/?p=1892</guid>
		<description><![CDATA[Merchants know ‘tis the season to be filled with wishes and dreams – consumers are wishing for things and merchants are dreaming of profits.  November catalogs are key for both.  Here are those that dazzled, and those that didn't.]]></description>
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		<title>Lands&#8217; End wins over L.L. Bean</title>
		<link>http://www.marketsmithinc.com/2011/11/lands-end-wins-over-l-l-bean/</link>
		<comments>http://www.marketsmithinc.com/2011/11/lands-end-wins-over-l-l-bean/#comments</comments>
		<pubDate>Tue, 29 Nov 2011 15:21:19 +0000</pubDate>
		<dc:creator>Marketsmith</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[catalog marketing]]></category>
		<category><![CDATA[Holiday 2011]]></category>

		<guid isPermaLink="false">http://www.marketsmithinc.com/?p=1868</guid>
		<description><![CDATA[In the competition between L.L.Bean and  Lands' End for shoppers attention, the November book from Lands' End is a clear stand out.  Photography, creative, brand messaging, and editorial style win hands down.]]></description>
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		<slash:comments>0</slash:comments>
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		<item>
		<title>Frontgate Gets Jiggy With It</title>
		<link>http://www.marketsmithinc.com/2011/10/frontgate-gets-jiggy-with-it/</link>
		<comments>http://www.marketsmithinc.com/2011/10/frontgate-gets-jiggy-with-it/#comments</comments>
		<pubDate>Tue, 04 Oct 2011 21:08:12 +0000</pubDate>
		<dc:creator>Marketsmith</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[Offline Catalog/Direct Mail]]></category>
		<category><![CDATA[brand]]></category>
		<category><![CDATA[catalog marketing]]></category>
		<category><![CDATA[catalog strategy]]></category>
		<category><![CDATA[direct mail marketing]]></category>
		<category><![CDATA[direct marketing]]></category>
		<category><![CDATA[Frontgate]]></category>

		<guid isPermaLink="false">http://www.marketsmithinc.com/?p=1777</guid>
		<description><![CDATA[<img src="http://www.marketsmithinc.com/wp-content/uploads/2011/10/cover.jpg" alt="" title="cover" width="90" class="alignleft size-full wp-image-1778" />Don’t ever doubt Frontgate’s talent to keep things interesting. Check out their October 2011, 88 page catalog plus their 16 page “Best-of-Breed” edition of pet products.]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Restoration Hardware&#8217;s Gary Friedman Leads the “Lunatic Fringe” with Magnificence and I am in Love</title>
		<link>http://www.marketsmithinc.com/2011/09/restoration-hardware%e2%80%98s-gary-friedman-leads-the-%e2%80%9clunatic-fringe%e2%80%9d-with-magnificence-and-i-am-in-love/</link>
		<comments>http://www.marketsmithinc.com/2011/09/restoration-hardware%e2%80%98s-gary-friedman-leads-the-%e2%80%9clunatic-fringe%e2%80%9d-with-magnificence-and-i-am-in-love/#comments</comments>
		<pubDate>Fri, 30 Sep 2011 13:52:03 +0000</pubDate>
		<dc:creator>Monica C Smith</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[Offline Catalog/Direct Mail]]></category>
		<category><![CDATA[Retail]]></category>
		<category><![CDATA[brand]]></category>
		<category><![CDATA[brand marketing]]></category>
		<category><![CDATA[catalog marketing]]></category>
		<category><![CDATA[catalog success]]></category>

		<guid isPermaLink="false">http://www.marketsmithinc.com/?p=1765</guid>
		<description><![CDATA[<img src="http://www.marketsmithinc.com/wp-content/uploads/2011/09/restoration.jpg" alt="" title="restoration" width="90" class="alignleft size-full wp-image-1766" />The reason why I love Gary Friedman... How many Brands put it out there?  I mean really put it out there like this; with a bold, refreshed and exquisite eye?]]></description>
		<wfw:commentRss>http://www.marketsmithinc.com/2011/09/restoration-hardware%e2%80%98s-gary-friedman-leads-the-%e2%80%9clunatic-fringe%e2%80%9d-with-magnificence-and-i-am-in-love/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Bike On</title>
		<link>http://www.marketsmithinc.com/2011/07/bike-on/</link>
		<comments>http://www.marketsmithinc.com/2011/07/bike-on/#comments</comments>
		<pubDate>Thu, 07 Jul 2011 16:31:59 +0000</pubDate>
		<dc:creator>Monica C Smith</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[Offline Catalog/Direct Mail]]></category>
		<category><![CDATA[advertising marketing]]></category>
		<category><![CDATA[catalog mailers]]></category>
		<category><![CDATA[catalog marketing]]></category>
		<category><![CDATA[Huffy]]></category>
		<category><![CDATA[magazine advertising]]></category>
		<category><![CDATA[multichannel marketing]]></category>

		<guid isPermaLink="false">http://www.marketsmithinc.com/?p=1456</guid>
		<description><![CDATA[<img src="http://www.marketsmithinc.com/wp-content/uploads/2011/07/merell.jpg" alt="" title="merell" width="90" class="alignleft size-full wp-image-1457" />Ever since I was a little girl I loved bike riding.  My brother Timmy and I rode our bikes everywhere, around the block, to our grandmother’s house for a coke and even up broken down ramps to see if we could get some air. ]]></description>
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		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>DRTV for Catalogers Perfect Together</title>
		<link>http://www.marketsmithinc.com/2011/06/drtv-for-catalogers-perfect-together/</link>
		<comments>http://www.marketsmithinc.com/2011/06/drtv-for-catalogers-perfect-together/#comments</comments>
		<pubDate>Thu, 16 Jun 2011 14:06:45 +0000</pubDate>
		<dc:creator>Marketsmith</dc:creator>
				<category><![CDATA[DRTV]]></category>
		<category><![CDATA[Newsletter Articles]]></category>
		<category><![CDATA[Retail]]></category>
		<category><![CDATA[catalog mailers]]></category>
		<category><![CDATA[catalog marketing]]></category>
		<category><![CDATA[catalog strategy]]></category>
		<category><![CDATA[direct retail marketing]]></category>
		<category><![CDATA[drtv marketing]]></category>
		<category><![CDATA[drtv performance]]></category>
		<category><![CDATA[drtv strategy]]></category>
		<category><![CDATA[luxur retail marketing]]></category>
		<category><![CDATA[retail sales]]></category>

		<guid isPermaLink="false">http://www.marketsmithinc.com/?p=1432</guid>
		<description><![CDATA[It’s no secret that bringing in new customers is especially challenging in this current economic environment. But we at Marketsmith have never shied away from a challenge. And, we have found a powerful prospecting channel that has blown the door out for catalogers. DRTV, direct response television. Paul Fredrick sells contemporary classic men’s clothing directly [...]]]></description>
		<wfw:commentRss>http://www.marketsmithinc.com/2011/06/drtv-for-catalogers-perfect-together/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Major Apparel/Accessory Merchant chooses Marketsmith Again for Outsourced Circulation</title>
		<link>http://www.marketsmithinc.com/2011/06/major-apparelaccessory-merchant-chooses-marketsmith-again-for-outsourced-circulation/</link>
		<comments>http://www.marketsmithinc.com/2011/06/major-apparelaccessory-merchant-chooses-marketsmith-again-for-outsourced-circulation/#comments</comments>
		<pubDate>Thu, 16 Jun 2011 13:52:31 +0000</pubDate>
		<dc:creator>Marketsmith</dc:creator>
				<category><![CDATA[News]]></category>
		<category><![CDATA[What's New]]></category>
		<category><![CDATA[catalog marketing]]></category>
		<category><![CDATA[catalog marketing strategy]]></category>
		<category><![CDATA[circulation management]]></category>
		<category><![CDATA[Marketsmith]]></category>
		<category><![CDATA[retail marketing]]></category>

		<guid isPermaLink="false">http://www.marketsmithinc.com/?p=1428</guid>
		<description><![CDATA[A former client knew it could rely on Marketsmith to respond immediately when it needed help with overseeing its catalog marketing operations. Marketsmith stepped in within a day of the call and is providing ongoing circulation management and analytical services for this giant multichannel retailer.]]></description>
		<wfw:commentRss>http://www.marketsmithinc.com/2011/06/major-apparelaccessory-merchant-chooses-marketsmith-again-for-outsourced-circulation/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Lord &amp; Taylor Brings me Home</title>
		<link>http://www.marketsmithinc.com/2011/06/lord-taylor-brings-me-home/</link>
		<comments>http://www.marketsmithinc.com/2011/06/lord-taylor-brings-me-home/#comments</comments>
		<pubDate>Fri, 10 Jun 2011 20:22:04 +0000</pubDate>
		<dc:creator>Monica C Smith</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[Offline Catalog/Direct Mail]]></category>
		<category><![CDATA[brand]]></category>
		<category><![CDATA[brand marketing]]></category>
		<category><![CDATA[brand strategy]]></category>
		<category><![CDATA[catalog mailers]]></category>
		<category><![CDATA[catalog marketing]]></category>
		<category><![CDATA[direct mail marketing]]></category>
		<category><![CDATA[direct mail strategy]]></category>

		<guid isPermaLink="false">http://www.marketsmithinc.com/?p=1413</guid>
		<description><![CDATA[<img src="http://www.marketsmithinc.com/wp-content/uploads/2011/06/Lord-and-Taylor-Cover2.jpg" alt="" title="Lord and Taylor Cover" width="90" class="alignleft size-full wp-image-1417" />In July of 2001, which seems like so long ago, I lost my Dad.  Father’s Day since then has never been easy. My Dad always enjoyed the fact that the day was all about him.  One tradition we had was going to Lord &#038; Taylor to buy him an outfit.  I loved doing it and he loved wearing it.  Lord &#038; Taylor was very much a part of the fabric of my parents’ generation. They treated it like an institution, a hallowed place.]]></description>
		<wfw:commentRss>http://www.marketsmithinc.com/2011/06/lord-taylor-brings-me-home/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Better Late than Never</title>
		<link>http://www.marketsmithinc.com/2011/06/better-late-than-never/</link>
		<comments>http://www.marketsmithinc.com/2011/06/better-late-than-never/#comments</comments>
		<pubDate>Thu, 09 Jun 2011 14:44:14 +0000</pubDate>
		<dc:creator>Monica C Smith</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[Offline Catalog/Direct Mail]]></category>
		<category><![CDATA[Retail]]></category>
		<category><![CDATA[brand]]></category>
		<category><![CDATA[brand management]]></category>
		<category><![CDATA[brand strategy]]></category>
		<category><![CDATA[branding]]></category>
		<category><![CDATA[catalog mailers]]></category>
		<category><![CDATA[catalog marketing]]></category>
		<category><![CDATA[catalog strategy]]></category>
		<category><![CDATA[direct mail marketing]]></category>
		<category><![CDATA[direct retail marketing]]></category>

		<guid isPermaLink="false">http://www.marketsmithinc.com/?p=1396</guid>
		<description><![CDATA[<img src="http://www.marketsmithinc.com/wp-content/uploads/2011/06/Ethan-Allen-Cover.jpg" alt="" title="Ethan Allen Cover" width="90" class="alignleft size-full wp-image-1397" />My bad, I have a shout-out for May that I did not get out in last month’s blogging.  There was a stand–out book:  the Ethan Allen May Sale oversized book.  It is an absolutely bold, adventurous and, I think, overall well done book. ]]></description>
		<wfw:commentRss>http://www.marketsmithinc.com/2011/06/better-late-than-never/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>USPS Approved 3% Postal Incentive for using 2D Barcodes on Mailings</title>
		<link>http://www.marketsmithinc.com/2011/05/proposed-postal-incentive-for-using-2d-barcodes-on-mailings/</link>
		<comments>http://www.marketsmithinc.com/2011/05/proposed-postal-incentive-for-using-2d-barcodes-on-mailings/#comments</comments>
		<pubDate>Sat, 21 May 2011 19:54:31 +0000</pubDate>
		<dc:creator>Marketsmith</dc:creator>
				<category><![CDATA[News]]></category>
		<category><![CDATA[What's New]]></category>
		<category><![CDATA[barcodes]]></category>
		<category><![CDATA[catalog mailers]]></category>
		<category><![CDATA[catalog marketers]]></category>
		<category><![CDATA[catalog marketing]]></category>
		<category><![CDATA[mobile barcodes]]></category>
		<category><![CDATA[mobile marketing]]></category>
		<category><![CDATA[mobile media marketing]]></category>
		<category><![CDATA[mobile shopping]]></category>
		<category><![CDATA[QR code]]></category>
		<category><![CDATA[US Postal Commission]]></category>
		<category><![CDATA[USPS]]></category>

		<guid isPermaLink="false">http://www.marketsmithinc.com/?p=1371</guid>
		<description><![CDATA[The Postal Regulatory Commission approved the USPS proposal to grant a 3% discount to catalogs and other mail that include a 2D (two dimensional) mobile barcode inside or on the mail pieces, for all pieces mailed between July 1 and August31, 2011. These dates pertain to the date the mail is accepted or when postage [...]]]></description>
		<wfw:commentRss>http://www.marketsmithinc.com/2011/05/proposed-postal-incentive-for-using-2d-barcodes-on-mailings/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
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