http://www.marketsmithinc.com Every Company Needs a Marketsmith Thu, 09 Feb 2012 21:22:36 +0000 en hourly 1 http://wordpress.org/?v=3.2.1 http://www.marketsmithinc.com/2011/06/middle-america%e2%80%99s-brand-royalty-the-amazing-reality-of-kim-kardashian/ http://www.marketsmithinc.com/2011/06/middle-america%e2%80%99s-brand-royalty-the-amazing-reality-of-kim-kardashian/#comments Tue, 14 Jun 2011 19:19:31 +0000 Monica C Smith http://www.marketsmithinc.com/?p=1419 In 2007 Kim Kardashian became an overnight star. Her mother, a smarter, wiser, and better version of Colonel Parker, enlisted her family to create a reality dynasty that has captivated the US TV market and expanded into multiple versions and many other countries. That same year Kim’s also famous sex tape was released. ]]> http://www.marketsmithinc.com/2011/06/middle-america%e2%80%99s-brand-royalty-the-amazing-reality-of-kim-kardashian/feed/ 0 http://www.marketsmithinc.com/2011/05/officially-trumped/ http://www.marketsmithinc.com/2011/05/officially-trumped/#comments Wed, 18 May 2011 20:10:41 +0000 Monica C Smith http://www.marketsmithinc.com/?p=1373 Ok I admit to being obsessed with Trump’s appeal. Back in the late eighties, when I read everything under the sun about being successful, the greatest companies in the world, and how to be happy, one of my reads was Donald Trump’s first book. At the time I read it, Trump was in huge financial trouble and everyone counted him out.]]> http://www.marketsmithinc.com/2011/05/officially-trumped/feed/ 0 http://www.marketsmithinc.com/2011/02/market-less-to-make-more-never-a-wise-strategy/ http://www.marketsmithinc.com/2011/02/market-less-to-make-more-never-a-wise-strategy/#comments Fri, 04 Feb 2011 22:23:21 +0000 Dmitri Pestrikov http://www.marketsmithinc.com/?p=1144 Market less and make more seems to be the inferred take-away from Juan Martinez of DM News. However, comparing two moderately related indicators does not show the full picture. A 10% cut in marketing spend was not the main driver for the success of Netflix, Inc in Q4 of the past year.]]> http://www.marketsmithinc.com/2011/02/market-less-to-make-more-never-a-wise-strategy/feed/ 0 http://www.marketsmithinc.com/2010/11/womans-day-speaks-to-the-modern-woman/ http://www.marketsmithinc.com/2010/11/womans-day-speaks-to-the-modern-woman/#comments Mon, 29 Nov 2010 20:45:25 +0000 Monica C Smith http://www.marketsmithinc.com/?p=1044 http://www.marketsmithinc.com/2010/11/womans-day-speaks-to-the-modern-woman/feed/ 0 http://www.marketsmithinc.com/2010/06/qa-making-facebook-work-for-your-brand-an-interview-with-monica-c-smith/ http://www.marketsmithinc.com/2010/06/qa-making-facebook-work-for-your-brand-an-interview-with-monica-c-smith/#comments Thu, 03 Jun 2010 13:08:54 +0000 Marketsmith http://www.marketsmithinc.com/?p=992 http://www.marketsmithinc.com/2010/06/qa-making-facebook-work-for-your-brand-an-interview-with-monica-c-smith/feed/ 0 http://www.marketsmithinc.com/2009/12/revamping-website-hair-cut-online-marketing-strategy/ http://www.marketsmithinc.com/2009/12/revamping-website-hair-cut-online-marketing-strategy/#comments Tue, 15 Dec 2009 18:02:05 +0000 Marketsmith http://www.marketsmithinc.com/blog/?p=772 http://www.marketsmithinc.com/2009/12/revamping-website-hair-cut-online-marketing-strategy/feed/ 0 http://www.marketsmithinc.com/2009/12/groundbreaking-direct-marketing-meets-social-media/ http://www.marketsmithinc.com/2009/12/groundbreaking-direct-marketing-meets-social-media/#comments Tue, 15 Dec 2009 17:57:44 +0000 Marketsmith http://www.marketsmithinc.com/blog/?p=770 http://www.marketsmithinc.com/2009/12/groundbreaking-direct-marketing-meets-social-media/feed/ 0 http://www.marketsmithinc.com/2009/09/marketsmith-partners-with-wwd-for-a-new-look-at-the-luxury-market/ http://www.marketsmithinc.com/2009/09/marketsmith-partners-with-wwd-for-a-new-look-at-the-luxury-market/#comments Thu, 17 Sep 2009 20:02:47 +0000 Marketsmith http://www.marketsmithinc.com/blog/?p=574 http://www.marketsmithinc.com/2009/09/marketsmith-partners-with-wwd-for-a-new-look-at-the-luxury-market/feed/ 0 http://www.marketsmithinc.com/2009/05/circulation-planning-database-marketing/ http://www.marketsmithinc.com/2009/05/circulation-planning-database-marketing/#comments Wed, 13 May 2009 21:28:11 +0000 Marketsmith http://www.marketsmithinc.com/blog/?p=596 http://www.marketsmithinc.com/2009/05/circulation-planning-database-marketing/feed/ 0 http://www.marketsmithinc.com/2009/05/database-marketing-outsourced-circulation-planning/ http://www.marketsmithinc.com/2009/05/database-marketing-outsourced-circulation-planning/#comments Wed, 13 May 2009 21:17:17 +0000 Marketsmith http://www.marketsmithinc.com/blog/?p=590 http://www.marketsmithinc.com/2009/05/database-marketing-outsourced-circulation-planning/feed/ 0