Our Work

Stronger Than The Storm

Proving New Jersey was Stronger than the Storm

Superstorm Sandy was devastating enough. The last thing the Jersey Shore needed was for tourists to stay away, risking the $40 Billion spent during the summer. By focusing on the indomitable spirit of Garden Staters, our campaign became a rallying cry. Even President Obama was heard saying that New Jersey was, “stronger than the storm.” And the tourists came in waves, spending even more down the shore.

National TV spot

National TV spot

Digital Billboard

Outdoor Billboards

site takeover

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Questions? Comments? Want to take your brand from direct response to precise response? We're happy to talk at any time.