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| The single fastest growing channel in the direct marketing universe is online marketing. |
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| Due to intense competition and the complex nature of today's marketplace, online marketing has taken on increasing importance in your communications with your customers. For some customers, it is a preferred communication vehicle and is therefore critical to include in a comprehensive marketing plan. Marketsmith, Inc. is well-positioned to expand your company's reach in the online marketing world: |
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  | Search engine optimization |
  | Paid search |
  | Affiliate marketing |
  | Email marketing |
  | Website usability and design |
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| Our team of experts provides deep and broad expertise in all aspects of direct marketing, including strategy development and customer acquisition and retention. We create online strategies for our clients that target their customers and speak to them in a way that will maximize conversion and ensure retention. |
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| We begin developing your online strategy by building a history of past activity to establish a baseline that will drive the strategic marketing plan. Detailed marketing plans that project performance to the contribution level by segment and source are created, executed, monitored, tracked and analyzed. |
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