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| LARGEST NORTH AMERICAN WEB RETAILER SELECTS MARKETSMITH TO REVITALIZE ITS PROSPECTING |
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| Morristown, N.J.—Leading provider of online and offline direct marketing, customer insight, persona and branding expertise to catalogers, retail, investment, business-to-business, manufacturers and other multichannel marketers, Marketsmith, Inc. is selected by largest web retailer in North America to revitalize prospecting for one of its wholly owned subsidiaries. Marketsmith will handle rental lists, name selection and merge processes for the Spring mailing of a 96 page reference guide. |
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| The client, a full service distribution business, is relied upon by some of the largest academic and research organizations in the country for supplying the materials, minute components and tools, which are critical to research, development and production. |
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For further information, please contact:
Susan Wernick
Director, Communications
973.889.0006 |
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