Cedar Knolls & New Egypt, NJ (Monday, August 20, 2018) – Marketsmith Inc., [MSI] the only woman-owned-and-operated advertising and Martech agency of its kind, has promoted New Egypt resident Gina Partite to client performance supervisor. She previously served as a senior account executive.
“Gina makes a difference every time she interacts with a client,” says Lois Marks, executive vice president. “Her attention to detail and ability to flawlessly execute are appreciated by our clients.”
Marks noted that Partite works hard to bring smart, strategic thinking to the agency’s clients and works side-by-side with Marketsmith’s media and analytics team to ensure their success.
“At Marketsmith our goal is to develop our human capital as much as we grow our other assets,” says CEO Monica C. Smith. “Gina has grown significantly in her short time with us, and we look forward to seeing her develop even further.”
MSI has built its reputation on its automated marketing analytics platform built by marketers for marketers. With four patents for its innovative work in data and attribution, i.Predictus cleanses and automates data to allow for custom data visualization, cross-channel attribution and custom modeling to help brands interpret and apply data for the greatest return on investment.