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| HOW MANY CO-OP DATABASES SHOULD YOU USE? |
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Thank you for your interest in the webinar, How Many Co-Op Databases Should You Use, sponsored by Abacus, a division of Epsilon, in partnership with Marketsmith, Inc. You may access the archive of the webinar through the following link until November 25, 2008.
We hope this information is of value to you. If you have any questions about the materials enclosed please do not hesitate to contact the speakers directly. Their contact information is listed on slide 18 of the presentation. |
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| FEATURED SPEAKERS:
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Casey Carey, SVP Product Management, Abacus, a division of Epsilon
 Casey Carey is responsible for conceiving, developing, and executing product and go-to-market strategies for the Abacus division of Epsilon Data Management. Mr. Carey brings to this role extensive experience in taking database marketing, campaign management, e-commerce, and Internet marketing products to market.
His experience spans more than fifteen years in start-up and high-growth technology and direct marketing companies, including Customer Insight Company, Experian, MatchLogic, and ROI Direct. |
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Monica C. Smith, President and Chief Executive Officer, Marketsmith, Inc.
 With personal conviction and the passion to make a difference, Monica C. Smith established Marketsmith, Inc. Nine years ago. Today, she leads the largest strategic direct marketing firm in North America and drives marketing strategy for some of the most well-known brands in America.
Her opinion is often solicited by the largest firms in the direct marketing industry. Monica has lifted underperforming businesses to a solid baseline with direction and clarity within months, delivering on her signature promise to make each client better than they were the day before. |
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Susan J. Pizzano, Executive Vice President, Marketsmith, Inc.
 With an accomplished reputation and a masterful command of circulation, Susan joined Monica at Marketsmith, Inc. four years ago and developed the groundwork for what is now the leading direct marketing resource in North America.
A skilled leader, Susan works with more than twenty clients each day and manages the tactical and analytical sides of the Marketsmith, Inc. business. Susan's winning skill set allows her to move to a detailed level plan of action and execution without missing a beat or a deadline. |
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