There’s always something new happening at Marketsmith, from the talks our employees give at global conferences to the latest good works our people have done for their communities. We encourage you to join us on social media and never miss what’s happening in our hallways.


Category Name : News



Industry Leaders Offer Insight on Success In Today’s Data-Rich, Omni-Channel Landscape CEDAR KNOLLS, NJ – Things are moving incredibly fast in the marketing technology space. It’s not just the new tools that are emerging. It’s also the data that drives their best use, and the revolutionary change it has driven in the strategic thinking of top […]



By: Carina Pologruto, EVP & General Manager, Marketsmith Think about a recent campaign you’ve worked on: multiple platforms; variations of content; different segmentation and targeting.  Each campaign element accounts for the collection of important data, but it’s often scattered across channels and trapped within multiple systems, databases and spreadsheets.  From the outset, campaign data is […]



By: Anne Picone, General Manager, Marketsmith, Inc. Halloween is approaching, and for many, this means choosing this year’s costume and buying a ton of candy.  But for others, this celebration can amplify an epidemic that all too often falls under the radar: food insecurity experienced by millions of children in this country. The impact of hunger […]



OCTOBER 5, 2016 – Founder and CEO of Marketsmith Inc., Monica C. Smith, has been inducted into the Advertising Hall of Fame of New Jersey for 2016. Each year, The Advertising Hall of Fame of New Jersey inducts individuals who have made outstanding contributions to the creative and economic values of the advertising profession in […]



  By: Anne Picone, General Manager at Marketsmith, Inc.   The core mission at Marketsmith is to do great work so we can do good things. This is our inclusive mission – for everyone, from our new hires to our Executive Team.   For while it’s important for our executives to be great leaders and managers, we […]



By: Monica C. Smith, Founder and CEO at Marketsmith, Inc. Featured in NJBIZ, The Diversity Issue, August 1, 2016 There is a phrase printed in foot-high letters on a wall at Marketsmith Inc.: “We do great work to do good things.” Those words express a belief shared by every member of the Marketsmith team: Working to make […]



Public Service Enterprise Group 80 Park Plaza, T6 Newark, NJ 07102 FOR IMMEDIATE RELEASE Contact: Karen Johnson 973.430.7734 March 16, 2016 PSE&G and PSEG Long Island Name Marketsmith Agency of Record (Newark, NJ – March 16, 2016) PSE&G, New Jersey’s oldest and largest gas and electric utility, and PSEG Long Island today named Marketsmith, Inc., […]



An X-box. Disney World. Fishing. These may seem like the things of an ordinary childhood. But when you are a child in foster care, or the victim of childhood abuse or neglect, growing up can be anything but ordinary. That’s why Marketsmith continues to make a commitment to One Simple Wish, an organization that turns […]



Play Up, or Don’t Play At All President and CEO of the Marketplace Group of Companies, Monica C. Smith outlined a vision to move forward in the New Year at the annual Employee Summit, held at the Marketplace offices on January 14. The theme for the summit, “Play Up or Don’t Play At All” focused […]



The Oxford Dictionaries Word of the Year 2015 is, well, not a word at all. It is, well, this… It is an emoji. To be more specific, it is an emoji crying tears of joy and it beat out contenders like “the sharing economy,”,ad blocker, brexit, dark web, on fleek, lumbersexual, and refugee for the […]

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