News

There’s always something new happening at Marketsmith, from the talks our employees give at global conferences to the latest good works our people have done for their communities. We encourage you to join us on social media and never miss what’s happening in our hallways.

 

Category Name : News

01

Nov

By Meg Fry, October 31, 2016 at 3:00 AM Monica Smith says female leaders have to worry about four things: Business, family, giving back and themselves. SpeakEasy is a running feature in NJBIZ in which we recap presentations given by key business leaders around the state. This report is based on a speech delivered by […]

31

Oct

At Marketsmith, not only do we believe in the importance of education and opportunities for students but we also believe in supporting the state we proudly call home.  RWJ Barnabas Health, New Jersey’s largest health care provider is doing just that. Aspiring to launch Rutgers into the “Big Ten” of medical schools, RWJ Barnabas is […]

26

Oct

By: Nasir Michael, Controller, Marketsmith Thursday, October 20th, 2016 started out as a normal day in the office. I was the first to arrive in the building, got some coffee, and I of course made sure to support the cause that we were hyper focused on this week, which happened to be Jersey Battered Women’s […]

26

Oct

We are proud to announce that Marketsmith’s analytic platform, i.Predictus, has been named on Chief MarTec’s Marketing Technology Landscape! The Marketing Technology Landscape is an annual infographic put out by Chief MarTec. It categorizes and maps the nearly 3900 software companies in the Marketing Technology space. Marketing Technology is quickly evolving as vendors recognize the […]

25

Oct

Marketsmith Event ‘TECHNOLOGY IS THE NEW CREATIVITY’  Brings Together Top Tech Experts in Marketing   CEDAR KNOLLS, NJ (October 21, 2016) – John Lucich, founder and CEO of the Network Security Group, Inc., will present: Could Russia be hacking your data?  What CMOs Need to Know About Cyber-security at Marketsmith’s upcoming forum “Technology is the New […]

21

Oct

Industry Leaders Offer Insight on Success In Today’s Data-Rich, Omni-Channel Landscape CEDAR KNOLLS, NJ – Things are moving incredibly fast in the marketing technology space. It’s not just the new tools that are emerging. It’s also the data that drives their best use, and the revolutionary change it has driven in the strategic thinking of top […]

20

Oct

By: Carina Pologruto, EVP & General Manager, Marketsmith Think about a recent campaign you’ve worked on: multiple platforms; variations of content; different segmentation and targeting.  Each campaign element accounts for the collection of important data, but it’s often scattered across channels and trapped within multiple systems, databases and spreadsheets.  From the outset, campaign data is […]

13

Oct

By: Anne Picone, General Manager, Marketsmith, Inc. Halloween is approaching, and for many, this means choosing this year’s costume and buying a ton of candy.  But for others, this celebration can amplify an epidemic that all too often falls under the radar: food insecurity experienced by millions of children in this country. The impact of hunger […]

05

Oct

OCTOBER 5, 2016 – Founder and CEO of Marketsmith Inc., Monica C. Smith, has been inducted into the Advertising Hall of Fame of New Jersey for 2016. Each year, The Advertising Hall of Fame of New Jersey inducts individuals who have made outstanding contributions to the creative and economic values of the advertising profession in […]

04

Aug

  By: Anne Picone, General Manager at Marketsmith, Inc.   The core mission at Marketsmith is to do great work so we can do good things. This is our inclusive mission – for everyone, from our new hires to our Executive Team.   For while it’s important for our executives to be great leaders and managers, we […]

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