


<?xml version="1.0" encoding="UTF-8"?>
<rss version="2.0"
	xmlns:content="http://purl.org/rss/1.0/modules/content/"
	xmlns:wfw="http://wellformedweb.org/CommentAPI/"
	xmlns:dc="http://purl.org/dc/elements/1.1/"
	xmlns:atom="http://www.w3.org/2005/Atom"
	xmlns:sy="http://purl.org/rss/1.0/modules/syndication/"
	xmlns:slash="http://purl.org/rss/1.0/modules/slash/"
	>

<channel>
	<title>Marketsmith, Inc &#187; Blog</title>
	<atom:link href="http://www.marketsmithinc.com/category/blog/feed/" rel="self" type="application/rss+xml" />
	<link>http://www.marketsmithinc.com</link>
	<description>Every Company Needs a Marketsmith</description>
	<lastBuildDate>Thu, 09 Feb 2012 21:22:36 +0000</lastBuildDate>
	<language>en</language>
	<sy:updatePeriod>hourly</sy:updatePeriod>
	<sy:updateFrequency>1</sy:updateFrequency>
	<generator>http://wordpress.org/?v=3.2.1</generator>
		<item>
		<title>The Most Over-Exposed Celebrities of the Moment</title>
		<link>http://www.marketsmithinc.com/2012/02/the-most-over-exposed-celebrities-of-the-moment/</link>
		<comments>http://www.marketsmithinc.com/2012/02/the-most-over-exposed-celebrities-of-the-moment/#comments</comments>
		<pubDate>Thu, 09 Feb 2012 21:22:36 +0000</pubDate>
		<dc:creator>Monica C Smith</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[celebrity]]></category>
		<category><![CDATA[celebrity endorsements]]></category>

		<guid isPermaLink="false">http://www.marketsmithinc.com/?p=1994</guid>
		<description><![CDATA[Stop it already. I need to see a new face and I need to know that networks and Brands get it. I think it is an absolute bore that the promotion of a show or a product comes down to stuffing a handful of celebrities in our face who say next to nothing interesting, on every consumable channel.]]></description>
		<wfw:commentRss>http://www.marketsmithinc.com/2012/02/the-most-over-exposed-celebrities-of-the-moment/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>At the Sound of the (Taco) Bell, Fight</title>
		<link>http://www.marketsmithinc.com/2012/02/at-the-sound-of-the-taco-bell-fight/</link>
		<comments>http://www.marketsmithinc.com/2012/02/at-the-sound-of-the-taco-bell-fight/#comments</comments>
		<pubDate>Thu, 09 Feb 2012 18:27:27 +0000</pubDate>
		<dc:creator>Jon Brown</dc:creator>
				<category><![CDATA[Blog]]></category>

		<guid isPermaLink="false">http://www.marketsmithinc.com/?p=1990</guid>
		<description><![CDATA[Augmented reality is one of the recent waves of updated technology to hit the marketing arena. Sony and Taco Bell team up to leverage it well for their latest contest which has customers playing augmented reality games to win.]]></description>
		<wfw:commentRss>http://www.marketsmithinc.com/2012/02/at-the-sound-of-the-taco-bell-fight/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Facebook’s IPO: From a Marketsmith employee’s perspective</title>
		<link>http://www.marketsmithinc.com/2012/02/facebook%e2%80%99s-ipo-from-a-marketsmith-employee%e2%80%99s-perspective/</link>
		<comments>http://www.marketsmithinc.com/2012/02/facebook%e2%80%99s-ipo-from-a-marketsmith-employee%e2%80%99s-perspective/#comments</comments>
		<pubDate>Tue, 07 Feb 2012 15:58:27 +0000</pubDate>
		<dc:creator>Marketsmith</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[Facebook]]></category>
		<category><![CDATA[online marketing]]></category>

		<guid isPermaLink="false">http://www.marketsmithinc.com/?p=1976</guid>
		<description><![CDATA[Currently, numbers regarding facebook's IPO are being thrown around, interpreted and disputed, but they all mean only one thing: Facebook is a success story.  Facebook's success lies in its ability to leverage business and keep its free social networking platform alive.]]></description>
		<wfw:commentRss>http://www.marketsmithinc.com/2012/02/facebook%e2%80%99s-ipo-from-a-marketsmith-employee%e2%80%99s-perspective/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Marketers Dissatisfied with Traditional Agencies</title>
		<link>http://www.marketsmithinc.com/2012/01/marketers-dissatisfied-with-traditional-agencies/</link>
		<comments>http://www.marketsmithinc.com/2012/01/marketers-dissatisfied-with-traditional-agencies/#comments</comments>
		<pubDate>Thu, 26 Jan 2012 18:28:16 +0000</pubDate>
		<dc:creator>Marketsmith</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[digital marketing]]></category>

		<guid isPermaLink="false">http://www.marketsmithinc.com/?p=1974</guid>
		<description><![CDATA[A study conducted by the Chief Marketing Officer Council found that only half of senior marketers surveyed think that their agencies are not up to speed with providing and integrating digital marketing services.]]></description>
		<wfw:commentRss>http://www.marketsmithinc.com/2012/01/marketers-dissatisfied-with-traditional-agencies/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Marketsmith Leaders Care</title>
		<link>http://www.marketsmithinc.com/2012/01/monica-and-amy-care-at-the-nyse/</link>
		<comments>http://www.marketsmithinc.com/2012/01/monica-and-amy-care-at-the-nyse/#comments</comments>
		<pubDate>Thu, 19 Jan 2012 16:04:01 +0000</pubDate>
		<dc:creator>Marketsmith</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[business model]]></category>

		<guid isPermaLink="false">http://www.marketsmithinc.com/?p=1957</guid>
		<description><![CDATA[Monica C. Smith and Amy Allan Smith attended the release party last night at the NYSE for <i>Who Cares Wins</i>, a new book by David Jones,  CEO of Havas and One Young World.]]></description>
		<wfw:commentRss>http://www.marketsmithinc.com/2012/01/monica-and-amy-care-at-the-nyse/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Best Holiday Branding Direct Mail Piece 2011 – Tory Burch</title>
		<link>http://www.marketsmithinc.com/2012/01/best-holiday-branding-direct-mail-piece-2011-%e2%80%93-tory-burch/</link>
		<comments>http://www.marketsmithinc.com/2012/01/best-holiday-branding-direct-mail-piece-2011-%e2%80%93-tory-burch/#comments</comments>
		<pubDate>Mon, 09 Jan 2012 22:45:04 +0000</pubDate>
		<dc:creator>Marketsmith</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[Best December 2011 Catalogs]]></category>
		<category><![CDATA[direct mail marketing]]></category>
		<category><![CDATA[Holiday 2011]]></category>

		<guid isPermaLink="false">http://www.marketsmithinc.com/?p=1939</guid>
		<description><![CDATA[Mickey Racine Beradelli does it again with a Branded piece that puts an intelligent twist on the mantra actions speak louder than words.  Their holiday gift guide allows the products to do all the talking.]]></description>
		<wfw:commentRss>http://www.marketsmithinc.com/2012/01/best-holiday-branding-direct-mail-piece-2011-%e2%80%93-tory-burch/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Best Holiday Drive to Retail Direct Mail Piece 2011 – TJ Maxx</title>
		<link>http://www.marketsmithinc.com/2012/01/best-holiday-drive-to-retail-direct-mail-piece-2011-%e2%80%93-tj-maxx/</link>
		<comments>http://www.marketsmithinc.com/2012/01/best-holiday-drive-to-retail-direct-mail-piece-2011-%e2%80%93-tj-maxx/#comments</comments>
		<pubDate>Mon, 09 Jan 2012 22:42:15 +0000</pubDate>
		<dc:creator>Marketsmith</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[Best December 2011 Catalogs]]></category>
		<category><![CDATA[direct mail marketing]]></category>
		<category><![CDATA[Holiday 2011]]></category>

		<guid isPermaLink="false">http://www.marketsmithinc.com/?p=1937</guid>
		<description><![CDATA[The TJ Maxx holiday direct mail piece reminds consumer’s why they have been in existence for over 35 years.  The simple but effective message of gifts for everyone at a great price resonates strong with today’s economy.]]></description>
		<wfw:commentRss>http://www.marketsmithinc.com/2012/01/best-holiday-drive-to-retail-direct-mail-piece-2011-%e2%80%93-tj-maxx/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Best Holiday Drive to Web Direct Mail Piece 2011 – Shutterfly, Holiday Cards &amp; Gifts</title>
		<link>http://www.marketsmithinc.com/2012/01/best-holiday-drive-to-web-direct-mail-piece-2011-%e2%80%93-shutterfly-holiday-cards-gifts/</link>
		<comments>http://www.marketsmithinc.com/2012/01/best-holiday-drive-to-web-direct-mail-piece-2011-%e2%80%93-shutterfly-holiday-cards-gifts/#comments</comments>
		<pubDate>Mon, 09 Jan 2012 22:36:26 +0000</pubDate>
		<dc:creator>Marketsmith</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[Best December 2011 Catalogs]]></category>
		<category><![CDATA[direct mail marketing]]></category>
		<category><![CDATA[Holiday 2011]]></category>

		<guid isPermaLink="false">http://www.marketsmithinc.com/?p=1934</guid>
		<description><![CDATA[Internet retailer Shutterfly uses tradition to triumph this holiday season with a very sophisticated direct mail piece. The gift guide is easy to shop holiday and drives you to the website at the bottom of every page. ]]></description>
		<wfw:commentRss>http://www.marketsmithinc.com/2012/01/best-holiday-drive-to-web-direct-mail-piece-2011-%e2%80%93-shutterfly-holiday-cards-gifts/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Take Careful Aim at Moving Targets</title>
		<link>http://www.marketsmithinc.com/2012/01/take-careful-aim-at-moving-targets/</link>
		<comments>http://www.marketsmithinc.com/2012/01/take-careful-aim-at-moving-targets/#comments</comments>
		<pubDate>Thu, 05 Jan 2012 18:15:02 +0000</pubDate>
		<dc:creator>Michael Waksbaum</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[direct mail marketing]]></category>

		<guid isPermaLink="false">http://www.marketsmithinc.com/?p=1931</guid>
		<description><![CDATA[New movers are excellent prospects for Direct Mailings as they will spend more in the first three months after their move than their non-mover counterparts do over a five-year period. ]]></description>
		<wfw:commentRss>http://www.marketsmithinc.com/2012/01/take-careful-aim-at-moving-targets/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Marketsmith Favorites – Our Top 3 Emails Last Week</title>
		<link>http://www.marketsmithinc.com/2011/12/marketsmith-favorites-%e2%80%93-our-top-3-emails-last-week/</link>
		<comments>http://www.marketsmithinc.com/2011/12/marketsmith-favorites-%e2%80%93-our-top-3-emails-last-week/#comments</comments>
		<pubDate>Wed, 28 Dec 2011 16:11:24 +0000</pubDate>
		<dc:creator>Marketsmith</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[email marketing]]></category>
		<category><![CDATA[marketsmith favorites]]></category>

		<guid isPermaLink="false">http://www.marketsmithinc.com/?p=1926</guid>
		<description><![CDATA[Last week approached the final leg of holiday themed emails, and you can bet everyone went all-out with their promotions.  We dug through all the bows, snow, pine needles, and wreaths to find the best emails of last week.]]></description>
		<wfw:commentRss>http://www.marketsmithinc.com/2011/12/marketsmith-favorites-%e2%80%93-our-top-3-emails-last-week/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
	</channel>
</rss>

