Off to the printer! The book, Big Bold Business Advice, which captures the talent and knowledge of more than 70 women business owners across the state of New Jersey is currently being printed and will be available in June. Eight months ago, Marketsmith’s CEO, Monica C. Smith, was invited to participate as an author in this compilation of insights and advice from a collection of remarkable women. Ms. Smith expressed her appreciation to Woodpecker Press, the book’s publisher, “My thanks to BBB for allowing me to express my commitment to three driving forces in my life; building my business in NJ, being active in the direct marketing industry which has spawned Marketsmith and my newest venture, and mentoring women. I am truly flattered to be included in this group of women who have worked hard and achieved success.” In Monica’s chapter in the upcoming book, Numbers: The Secret Sauce to Consumer Marketing, she shares insight and offers invaluable advice on how to understand your customers and maximize return on marketing spend. The whole Marketsmith team is eagerly anticipating the release of the book.
