Monica has penned a chapter in the upcoming book, Jersey Women Mean Business: Big Bold Business Advice from Top New Jersey Women Business Owners. Monica’s chapter, Numbers: The Secret Sauce to Consumer Marketing shares insight and offers invaluable advice on how to understand your customers and maximize return on marketing spend.
Jersey Women Mean Business! Big Bold Business Advice from 100 New Jersey Women Business Owners: Practical Pointers, Solutions, and Strategies for Business Success will be available in March 2012 from Woodpecker Press, LLC.