MARKETSMITH, INC. IS SELECTED BY SOUNDVIEW TO PERFORM IN-DEPTH AUDIT
Morristown, NJ
Leading provider of online and offline direct marketing, customer insight, persona and branding expertise to catalogers, retail, investment, business-to-business, manufacturers and other multichannel marketers, Marketsmith, Inc. is selected by Soundview Executive Book Summaries to perform detailed marketing audit.
The 29 year-old company publishes key points and summaries of full length business books in CD, cassette and book formats. Marketsmith will perform an in-depth three year historical analysis by source and segment across multiple channels to identify what works and what does not. The audit will provide a blueprint for growth moving forward.
For further information, please contact:
Susan Wernick
Director of Communications
swernick@marketsmithinc.com
Tags: catalog marketing, customer insight, direct marketing, multichannel marketing, persona marketing, Soundview Category: News. Responses are currently closed, but you can trackback from your own site.