Marketsmith, Inc. is Awarded Marketing Responsibility for Short and Long Term Revenue Growth of Colonial Hardware’s Export Business

Wednesday, April 11th, 2007

MARKETSMITH, INC. IS AWARDED MARKETING RESPONSIBILITY FOR SHORT AND LONG TERM REVENUE GROWTH OF COLONIAL HARDWARE’S EXPORT BUSINESS

Morristown, NJ
Leading provider of online and offline direct marketing, customer insight, persona and branding expertise to catalogers, retail, investment, business-to-business, manufacturers and other multichannel marketers, Marketsmith, Inc. is awarded additional responsibility by its long time client, Colonial Hardware to create and implement an integrated direct marketing program for sales to customers outside the United States. The comprehensive plan will encompass a multichannel contact management strategy and detailed performance analysis.

For further information, please contact:
Susan Wernick
Director of Communications
swernick@marketsmithinc.com

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