MARKETSMITH INC. SERVES AS MARKETING DEPARTMENT FOR FIRST PEN MANUFACTURER IN US
Montclair, NJ
Marketsmith Inc. serves as marketing department for the first pen manufacturer in the US, bringing products direct to consumer. Despite significant data localization obstacles, within 5 months Marketsmith builds integrated online data warehouse for 25% of the cost spent to maintain almost twenty different files, recovers 17.5% of customer records by applying entirely new delivery addresses and repairs 49% of customer records by providing missing address elements.
For further information, please contact:
Susan Moloughney Wernick
Director of Communications
swernick@marketsmithinc.com
Tags: direct to consumer, list management, marketing management, online datamanagement Category: News. Responses are currently closed, but you can trackback from your own site.