Marketsmith Inc. Develops Direct Contact Management Strategy and Drives Sales Increase

Saturday, February 19th, 2005

MARKETSMITH INC. DEVELOPS DIRECT CONTACT MANAGEMENT STRATEGY AND DRIVES SALES INCREASE

Montclair, NJ
Marketsmith Inc. selected by worldwide supplier of specialty metals and special purpose alloys to increase sales and generate new customers. Employing efficient prospecting by e-mail and telemarketing, a core customer profile was identified for the client. Marketsmith drives increase in dollars spent in active customers and reactivates inactive customers.

For further information, please contact:
Susan Moloughney Wernick
Director of Communications
swernick@marketsmithinc.com

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