Our flexible and scalable solution is customized for every client. We manage every step of the build, ongoing management and execution.

• Marketing database housing transactions for multiple channels and/or sources
• Development of business rules & implementation of best practices
• Daily management of:
• Data processing and pulls using multiple variables
• Merge/purge
• Matchbacks
• Customer and transactional data updates
• Hygiene
• Year over year & month over month reporting
• Key performance indicator development & analysis

• Understanding customer path to purchase
• Website strategy driven from data
• Social
• Mobile
• Websmith® audit
• Integrating all channels to one view of contribution

Few marketing firms can say they have mailed hundreds of millions of direct mail pieces. Marketsmith can. We stand alone as a firm that shows exceptional results for exceptional Brands - bringing retailers and manufacturers into the direct-to-consumer space and growing Brands which are already there.

Marketsmith wrote the book on catalog and direct mail. We know it cold and our clients continue to show double digit year over year improvement in results. Our focus is simple:

• Strategy
• Execution
• Analysis
• Fiscal Responsibility

We build winning strategies that increase both consumer response and spend at point of sale, by:

• Drilling down into a detailed, accurate and actionable look at historical performance
• Providing a comprehensive picture of customer behaviors, characteristics and personas driven by data
• Understanding the customers’ need for information and integrating with constantly evolving consumer touchpoints
• Creating messaging and communications which resonate with customers
• Exercising an overarching commitment to fiscal responsibility to keep projects on time and under budget